OnAudience DMP vs Zeotap CDP
OnAudience DMP
onaudience.comZeotap CDP
zeotap.comSide by side
| Figure | OnAudience DMP | Zeotap CDP |
|---|---|---|
| Price from | $500/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Self-hosted | — | Yes |
| Plans published | 1 | 1 |
| Spec score · Audience Data Providers | 7.1 (#8) | 7.4 (#5) |
| Headquarters | London, United Kingdom | Berlin, Germany |
| Integrations | OnAudience says its audience data is integrated with global DSP platforms and data distributors; the opened page does not name specific platforms. | The integration library lists connectors across advertising, CRM, marketing automation, analytics, data warehouses, cloud storage, and other categories. |
| Intended users | OnAudience describes DMPs as useful for advertisers, agencies, e-commerce businesses, publishers, and media companies managing large audience datasets. | Zeotap presents its solutions for marketing teams and IT and data teams, with industry pages for retail, telecoms and media, sports and entertainment, and financial services. |
| Privacy | OnAudience states it processes data in compliance with GDPR and CCPA and is a partner of the IAB Transparency and Consent Framework. | The platform incorporates consent choices into customer profiles and describes its privacy approach as German-grade. |
| Support | The company says it supports clients and helps them build their data management strategy. | The public site invites prospective customers to book a demo and directs existing clients to their Zeotap team for help setting up integrations. |
Plans
In their own words
OnAudience DMP
OnAudience DMP has no write-up on Specifiction yet; its figures are above.