Partnerize vs Refersion

Partnerize is an AI-powered platform for managing, tracking, measuring, and paying online sales partners, affiliates, and influencers. Its suite covers partner discovery, recruitment, tracking, program management, analytics, payments, brand safety, and fraud prevention. Discover supports data-driven work across content, influencer, loyalty, and coupon partners. Tracking includes first-party, server-to-server, batch, mobile-app, and ecommerce-plugin methods. Measure provides real-time analytics, reporting, performance insights, and customizable parameters. Pay automates transaction evaluation, invoice creation, and rewards in partners’ preferred currencies. Protect, powered by BrandVerity, monitors search and compliance activity and detects fraud. The API-first service lists integrations with AppsFlyer, Branch, Firebase, Shopify, Salesforce Commerce Cloud, Google Analytics, and Google Tag Manager. Partnerize says integrations commonly take a few hours of development and provides documentation and an integrations team. It serves enterprise and mid-market clients in retail and ecommerce, D2C, travel, finance, telecom, subscriptions, and gaming, across more than 214 countries and territories. Access is through web and API. Pricing is customized as a platform license or performance-based fee; integration fees and overage penalties are not charged.

Refersion is an affiliate tracking and management platform for direct-to-consumer ecommerce brands running affiliate, influencer, or ambassador programs. It helps brands discover partners, track referrals, set commissions, and arrange payouts. Partner discovery uses product categories and a description of the brand’s ideal customer to surface potential affiliates. Refersion promotes first-party tracking without cookies or redirects. Commissions can be based on sales percentage or subscriptions; Growth includes advanced commission options. The platform describes automated affiliate payments and automatic generation of required US tax forms for eligible affiliates. A free Marketplace Listing lets affiliates view and apply to offers, but tracking, commission management, and payouts require a paid plan. Launch costs $39 a month plus 3% of affiliate-driven sales; Growth costs $199 a month plus 2%. Growth includes API access and chat support. Listed integrations include Shopify, BigCommerce, WooCommerce, Magento, Chargebee, Stripe, Klaviyo, Mailchimp, and Zapier.