Peerly vs Rally Corp

Peerly is a high-volume political texting platform for sending messages at scale and managing recipient replies. Its peer-to-peer workflow handles individual texts in volume and replies through a user interface. Canvasser AI assists with outreach, replies, and sorting. Messages can include video, picture MMS, and up to 2,000 characters of accompanying text. Campaign tools include scheduling, canned responses, dynamic personalization, landline scrubbing, and real-time link click tracking. Peerly says it integrates with major political databases, supports CRM exports, and offers an API. It describes its human-powered system as designed to fit the FCC definition of legal peer-to-peer texting. The homepage advertises no-cost 10DLC registration and approval within four hours. Peerly lists a 10-day trial on all plans, but no free plan. Pay as you go is $1, paid once, billed per successfully delivered message; Enterprise is $12, paid once, with rates discussed by call. Credits roll over, and the company says it does not require long contracts or automatic billing. Its web interface requires no download.

Rally Corp is a nonprofit texting platform that runs mass, two-way and peer-to-peer texting at scale, with keywords, automation and text-to-give. Volunteers can answer questions and address concerns in two-way exchanges. Teams can upload and segment contacts, prepare scripts with customizable fields, brief volunteers, launch campaigns, and monitor responses. Managers can invite, train, and oversee volunteer texters through a dashboard with role-based permissions. Live reporting tracks messages sent, responses, volunteer activity, engagement, and sentiment. Campaign tools include automatic opt-out handling, consent tracking, and TCPA compliance features. Rally presents the service for nonprofit fundraising, volunteer mobilization, advocacy, awareness, and supporter engagement. Volunteers can text from desktop, tablet, or their own smartphone; the product lists Android, iOS, and web platforms. Integrations include donor and CRM systems, Zapier, and a RESTful API. Starter costs $99 a month, billed monthly, and includes 1,000 monthly credits and one user. Growth costs $199 a month, billed monthly, with 2,500 monthly credits and three users. SMS uses one credit per segment up to 160 characters; MMS uses two credits. Rally says the service is not designed for spam-based mass texting or rented lists.