PeopleSocial vs SocialToaster
PeopleSocial
peoplesocial.ioSocialToaster
socialtoaster.comSide by side
| Figure | PeopleSocial | SocialToaster |
|---|---|---|
| Price from | $600/mo | $30/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 8 |
| Spec score · Social Media Advocacy Software | 8.1 (#11) | 8.0 (#13) |
| Analytics | Analytics cover clicks, shares, comments and reach at content, employee and team level, with Google Analytics UTM tracking. | SocialToaster Basic analytics track clicks, shares, engagement, and user activity. |
| Founded | 2023 | 2009 |
| Headquarters | 123 Market St, San Francisco, CA 94015, USA | Towson, Maryland, United States |
| Integrations | The site lists direct integrations with LinkedIn, Facebook, Microsoft Teams and Slack. | The help center lists integrations for Salesforce, Magento, WooCommerce, Slack, and Microsoft Teams. |
| Security | PeopleSocial states that it uses SSO, OAuth tokens encrypted with Fernet and strict data protection protocols. | SocialToaster says data transmitted over the internet is encrypted using industry-standard best practices and that it conforms to the SOC 2 security standard. |
| Support | PeopleSocial says customer support is available through an in-platform support and feedback tab and a ticketing system. | Starter, Plus, and Pro include online support; Bronze also includes online support and training. |
| Trial | The pricing page advertises a free 30-day trial. | The signup page offers 30 days free, allows up to 500 notifications per month, and says users may upgrade or cancel at any time. |
Plans
SocialToaster
- Starter$30 a month
- Plus$50 a month
- Pro$100 a month
- Bronze$450 a year
- Silver$1,000 a year
- Gold$1,500 a year
- PromoToaster$15,000, paid once
- PlatinumPriced on request
In their own words
PeopleSocial
PeopleSocial is an employee advocacy platform for helping staff share brand content on social networks. Its centralized library holds pre-approved posts, blogs, podcasts, videos, images and text, with content segmented by team, language or region. Employees can tailor captions with an AI writing assistant, send posts through approval and share them with one click. Analytics cover clicks, shares, comments and reach at content, employee and team levels, with Google Analytics UTM tracking. Listed direct integrations include LinkedIn, Facebook, Microsoft Teams and Slack; sharing also supports Twitter and Instagram. Gamification includes points, milestone badges, leaderboards and rewards. The platform is available on Android, iOS and web. Its paid plan has a $600.00 USD monthly base fee, plus $0.50–$0.70 per month according to employee band, and supports up to 500 users. A free 30-day trial is available, but there is no free plan.
SocialToaster
SocialToaster helps organizations deliver content to employees, supporters, customers, alumni, and other advocates for sharing through their personal social networks. SocialToaster Basic distributes content through email, SMS, Slack, and Microsoft Teams, and automatically curates organizational content for advocates to share. Its analytics track clicks, shares, engagement, and user activity. The social-selling program gives sales teams an approved content library and real-time performance reporting. Enterprise adds gamification, leaderboards, incentives, managed sweepstakes and contests, and custom or third-party integrations. Listed integrations include Salesforce, Magento, WooCommerce, Slack, and Microsoft Teams. The help center documents API version 1.0 endpoints, with retrieved data refreshing every four hours. SocialToaster says internet-transmitted data is encrypted using industry-standard best practices and that it conforms to the SOC 2 security standard. The 30-day trial allows up to 500 notifications per month; there is no free plan. Starter costs $30/month and includes 100 contacts, 5 users, 1 admin, and online support. SocialToaster was founded in 2009 and is headquartered in Towson, Maryland.