Poool vs Wallkit
Poool
poool.frWallkit
wallkit.netSide by side
| Figure | Poool | Wallkit |
|---|---|---|
| Price from | — | $799/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 0 | 10 |
| Spec score · Publishing and Subscriptions Software | 7.5 (#12) | 7.4 (#14) |
| Spec score · Paywall Software | 7.4 (#19) | 7.3 (#24) |
| Audience | Poool says it is trusted by more than 250 publishers in 25 countries. | The site positions Wallkit for publishers and modern media companies monetizing audience segments and paid content. |
| Headquarters | Gradignan, France | Brooklyn, New York, USA |
| Integrations | Poool lists connectors for Piano Analytics, Google Analytics 4, and Google Tag Manager, and also supports custom tracking through JavaScript events. | Wallkit names ActiveCampaign, HubSpot, MailChimp, Campaign Monitor, Slack, Streak, Klaviyo, and Segment as native integrations. |
| Product | Poool provides digital media with a dynamic journey builder for subscription conversion, engagement, and loyalty. | Wallkit describes itself as a modular platform for media companies to run predictive paywalls, memberships, and audience monetization. |
Plans
Wallkit
- Tier 1$799 a month
- Tier 2$1,199 a month
- Tier 3$1,499 a month
- Tier 4$1,999 a month
- Tier 5$2,499 a month
- Tier 6$3,499 a month
- Tier 7$3,999 a month
- Tier 8$4,499 a month
- Tier 9$4,999 a month
- Tier 10$5,999 a month
In their own words
Poool
Poool is a platform for media businesses to manage audience engagement, conversion, and retention. Its products cover visitor access, subscriptions, and on-site experiences. Access lets publishers use paywalls, registration walls, and cookie walls to guide visitors toward becoming leads, members, or subscribers. Subscribe supports creating offers and landing pages, setting up checkout journeys, collecting payments, and managing subscribers. Engage lets teams build on-site elements and set display conditions such as device, date, behavior, traffic source, or on-page interactions. Audience segmentation and A/B testing are also available for conversion journeys. Engage connects to GA4 and Piano analytics, while Zapier and webhooks can send form data to a customer’s own system. Poool says it does not retain data entered in Engage forms, so customers need their own collection or retrieval logic. Access requires Access.js and Audit.js, and publishers must pass consent information in its configuration and manage exclusions for existing subscribers. The paid service is available on Android, iOS, web, through an API, and as an extension. Pricing is on request.
Wallkit
Wallkit is a modular platform for publishers and media companies running paywalls, memberships, and audience monetization. It can gate text, video, PDFs, and newsletters with metering options. Its beta predictive paywall uses user behavior to decide when to display a paywall according to conversion probability. Subscription tools cover multi-seat and corporate plans, gifts, promotions, IP-based access, and bundled offers. Wallkit also supports event tickets, RSVPs, and subscription-ticket bundles, with more than 110 Stripe payment methods. Users can sign in with Google, Apple, Facebook, email links, OAuth, or Microsoft. The platform is optimized for WordPress, offers a JavaScript SDK for other CMSs, and provides an open API. Named integrations include ActiveCampaign, HubSpot, MailChimp, Campaign Monitor, Slack, Streak, Klaviyo, and Segment. Analytics cover subscribers, revenue, and content conversion. Publishers can configure plan limits, email alerts, branded templates, and user experience. Wallkit lists migration help, turnkey integration, and consulting hours in paid tiers. Pricing starts at $799 a month, with no free plan.