PyMC-Marketing vs Theta
| PyMC-Marketing | Theta | |
|---|---|---|
| Free plan | Yes | |
| Free trial | No | |
| Paid from | Free | |
| Platforms | Linux, self-hosted | api, Web |
| Free plan | Yes | |
| Predictive CLV | Yes | Yes |
| Cohort analysis | Yes | Yes |
| Customer segmentation | Yes | Yes |
| Forecast horizon | not stated | not stated |
| Data refresh | not stated | real-time |
| Profitability metrics | Yes |
Listed together in Best Customer Lifetime Value Software