Theta

Spec sheet

What it does

Theta provides predictive Customer Lifetime Value (CLV) and Customer-Based Corporate Valuation (CBCV) analysis for companies and investment firms.Read 3 Oct 2026 · thetaclv.com

API

Theta says its CLV API provides near real-time customer valuation for use in day-to-day business decisions.Read 3 Oct 2026 · thetaclv.com

Integrations

Theta describes combining its predicted CLV metrics with existing campaign and spend data to evaluate predicted value-based ROI.Read 3 Oct 2026 · thetaclv.com

Acquisition

CLV Ultra helps businesses estimate how much to invest in customer acquisition and compare spending across channels.Read 3 Oct 2026 · thetaclv.com

CLV Starter

CLV Starter provides an aggregate-level predictive view of customer value in an interactive dashboard.Read 3 Oct 2026 · thetaclv.com

CLV Ultra

CLV Ultra uses machine learning and predictive customer behavior models to estimate customer value with automation.Read 3 Oct 2026 · thetaclv.com

For corporations

Theta positions its analytics for customer acquisition, retention, development, and improving M&A terms.Read 3 Oct 2026 · thetaclv.com

For investors

Theta positions its analysis for investment due diligence, portfolio company operations, and portfolio exits.Read 3 Oct 2026 · thetaclv.com

Paid media

Theta says its predicted customer-value signals can support audience building and value-based bidding on platforms such as Google and Meta.Read 3 Oct 2026 · thetaclv.com

Retention

Theta’s CLV-based customer segmentation helps identify valuable customers at risk of churning and customers with growth potential.Read 3 Oct 2026 · thetaclv.com

Starter metrics

CLV Starter includes estimates of CLV and Residual Lifetime Value, plus CAC, payback, customer retention, and repeat purchasing insights.Read 3 Oct 2026 · thetaclv.com

Starter scale

Theta says CLV Starter can analyze hundreds or millions of customers.Read 3 Oct 2026 · thetaclv.com

Support and access

Theta’s CLV Ultra pilot page invites prospective participants to contact the team to reserve a place and receive dashboard access and tailored suggestions.Read 3 Oct 2026 · thetaclv.com

Valuation

Theta’s CBCV methodology estimates company value from predicted customer behavior and supports real-time valuation scenario analysis.Read 3 Oct 2026 · thetaclv.com

Plans and prices

Every Theta plan and price →

Where Specifiction places it

• Customer Lifetime Value Software#33 of 377.1