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SPECIFICTION
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Qualtrics vs QuestionPro

Qualtrics

qualtrics.com

QuestionPro

questionpro.com

Side by side

FigureQualtricsQuestionPro
Price from$420/mo$83/mo
Free planYesYes
Free trial——
Open source——
APIYesYes
Plans published35
Spec score · Experience Management Software8.6 (#1)7.5 (#14)
Spec score · Enterprise Feedback Management Software8.6 (#1)7.4 (#13)
Spec score · Survey Software9.1 (#7)8.0 (#42)
Spec score · Employee Survey Software8.5 (#3)7.4 (#27)
Spec score · Customer Satisfaction Software8.7 (#2)7.6 (#11)
Spec score · Marketing Research Software8.6 (#5)7.4 (#25)
Spec score · AI Market Research Software8.6 (#3)7.5 (#13)
Spec score · Employee Experience Management Software8.3 (#3)7.2 (#16)
Spec score · Customer Experience Management Software8.4 (#4)7.3 (#26)
Spec score · Employee Feedback Software8.5 (#4)7.4 (#20)
Spec score · Voice of Customer Software8.5 (#4)7.4 (#16)
Spec score · Market Research Software8.4 (#10)7.3 (#36)
Spec score · Customer Experience Analytics Software8.4 (#6)7.3 (#17)
Spec score · Survey And Feedback Software8.7 (#6)7.6 (#16)
Spec score · Data Collection Software8.6 (#8)7.5 (#19)
Spec score · Survey API Software8.7 (#8)7.6 (#20)
Spec score · Survey And Form Builders8.6 (#9)7.5 (#20)
Spec score · Course Evaluation Software8.3 (#8)7.2 (#17)
Response analyticsYesYes
API accessYesYes
Respondent panelYesYes
Custom brandingYesYes
Founded20022005
Free planYesYes
HeadquartersProvo, Utah and Seattle, Washington, USAAustin, Texas, USA
Logic branchingYesYes
Responses included500200

Plans

Qualtrics

  • Qualtrics Surveys FreeFree
  • Strategic Research$420 a month
  • Strategic Research CustomPriced on request

Qualtrics pricing →

QuestionPro

  • EssentialsFree
  • Advanced$99 a month
  • Team Edition$83 a month
  • Research SuitePrice not published
  • Research SuitePriced on request

QuestionPro pricing →

In their own words

Qualtrics

Qualtrics provides survey tools and an experience-management platform called XM Data & AI, which combines experience data with human context to support decisions and outcomes. Its free Qualtrics Surveys account is for one user and allows three active surveys, 30 questions per survey and 500 total responses. It includes skip, display and branch logic. The Strategic Research plan costs $420.00 per month, billed as $5,040 annually, for 1,000 responses shared across users; it also supports unlimited users and surveys, and includes 23 question types. A 30-day Strategic Research trial provides access to most premium features, with some restrictions; without an upgrade, it downgrades to the free account. Paid plans include more than 20 guided research solutions and advanced analysis such as crosstabs, statistical tools and generative-AI video summaries. Surveys support more than 70 languages, while dashboards support 24. Data exports include CSV, TSV, Excel and SPSS, among other formats. Qualtrics offers API access. Its Strategic Research Custom plan is for enterprise organizations needing higher response volumes, with pricing based on interactions and 5,000 or more responses.

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QuestionPro

QuestionPro is a survey platform for building questionnaires, collecting responses and analyzing results. Its listed tools include logic branching, custom branding, response analytics, API access and a respondent panel. The free Essentials plan costs nothing and covers one user, 200 responses per survey and 30 question types. Advanced costs $99 a month, billed annually, for one user, up to 25K responses per year and 38 question types. Team Edition costs $83 a month, billed annually, for five or more users, up to 100K responses per year and 46 question types. Research Suite is for teams of 10 or more and lists 52 question types with custom response pricing. The pricing note also lists a 10-day trial and paid plans from $83/user/mo (annual). QuestionPro was founded in 2005 and is headquartered in Austin, Texas. Its listed platform is API, and it offers a survey API.

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