Qualtrics vs QuestionPro
Qualtrics
qualtrics.comQuestionPro
questionpro.comSide by side
| Figure | Qualtrics | QuestionPro |
|---|---|---|
| Price from | $420/mo | $83/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| API | Yes | Yes |
| Plans published | 3 | 5 |
| Spec score · Experience Management Software | 8.6 (#1) | 7.5 (#14) |
| Spec score · Enterprise Feedback Management Software | 8.6 (#1) | 7.4 (#13) |
| Spec score · Survey Software | 9.1 (#7) | 8.0 (#42) |
| Spec score · Employee Survey Software | 8.5 (#3) | 7.4 (#27) |
| Spec score · Customer Satisfaction Software | 8.7 (#2) | 7.6 (#11) |
| Spec score · Marketing Research Software | 8.6 (#5) | 7.4 (#25) |
| Spec score · AI Market Research Software | 8.6 (#3) | 7.5 (#13) |
| Spec score · Employee Experience Management Software | 8.3 (#3) | 7.2 (#16) |
| Spec score · Customer Experience Management Software | 8.4 (#4) | 7.3 (#26) |
| Spec score · Employee Feedback Software | 8.5 (#4) | 7.4 (#20) |
| Spec score · Voice of Customer Software | 8.5 (#4) | 7.4 (#16) |
| Spec score · Market Research Software | 8.4 (#10) | 7.3 (#36) |
| Spec score · Customer Experience Analytics Software | 8.4 (#6) | 7.3 (#17) |
| Spec score · Survey And Feedback Software | 8.7 (#6) | 7.6 (#16) |
| Spec score · Data Collection Software | 8.6 (#8) | 7.5 (#19) |
| Spec score · Survey API Software | 8.7 (#8) | 7.6 (#20) |
| Spec score · Survey And Form Builders | 8.6 (#9) | 7.5 (#20) |
| Spec score · Course Evaluation Software | 8.3 (#8) | 7.2 (#17) |
| Response analytics | Yes | Yes |
| API access | Yes | Yes |
| Respondent panel | Yes | Yes |
| Custom branding | Yes | Yes |
| Founded | 2002 | 2005 |
| Free plan | Yes | Yes |
| Headquarters | Provo, Utah and Seattle, Washington, USA | Austin, Texas, USA |
| Logic branching | Yes | Yes |
| Responses included | 500 | 200 |
Plans
Qualtrics
- Qualtrics Surveys FreeFree
- Strategic Research$420 a month
- Strategic Research CustomPriced on request
QuestionPro
- EssentialsFree
- Advanced$99 a month
- Team Edition$83 a month
- Research SuitePrice not published
- Research SuitePriced on request
In their own words
Qualtrics
Qualtrics provides survey tools and an experience-management platform called XM Data & AI, which combines experience data with human context to support decisions and outcomes. Its free Qualtrics Surveys account is for one user and allows three active surveys, 30 questions per survey and 500 total responses. It includes skip, display and branch logic. The Strategic Research plan costs $420.00 per month, billed as $5,040 annually, for 1,000 responses shared across users; it also supports unlimited users and surveys, and includes 23 question types. A 30-day Strategic Research trial provides access to most premium features, with some restrictions; without an upgrade, it downgrades to the free account. Paid plans include more than 20 guided research solutions and advanced analysis such as crosstabs, statistical tools and generative-AI video summaries. Surveys support more than 70 languages, while dashboards support 24. Data exports include CSV, TSV, Excel and SPSS, among other formats. Qualtrics offers API access. Its Strategic Research Custom plan is for enterprise organizations needing higher response volumes, with pricing based on interactions and 5,000 or more responses.
QuestionPro
QuestionPro is a survey platform for building questionnaires, collecting responses and analyzing results. Its listed tools include logic branching, custom branding, response analytics, API access and a respondent panel. The free Essentials plan costs nothing and covers one user, 200 responses per survey and 30 question types. Advanced costs $99 a month, billed annually, for one user, up to 25K responses per year and 38 question types. Team Edition costs $83 a month, billed annually, for five or more users, up to 100K responses per year and 46 question types. Research Suite is for teams of 10 or more and lists 52 question types with custom response pricing. The pricing note also lists a 10-day trial and paid plans from $83/user/mo (annual). QuestionPro was founded in 2005 and is headquartered in Austin, Texas. Its listed platform is API, and it offers a survey API.