| Price from | $11/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 5 | 1 |
| Spec score · URL shorteners | 9.1 (#7) | 7.6 (#116) |
| Spec score · Custom Url Shortener Software | 8.7 (#8) | 7.3 (#26) |
| Analytics | Rebrandly analytics include link click data and audience details such as location, device, browser, language, and referral source. | Reports can include visits, visitors, referrers, locations, languages, browsers, devices, and UTM campaign context. |
| API access | Yes | Yes |
| Bulk link creation | Yes | No |
| Custom domains | Yes | URLio supports custom domains configured with DNS records and HTTPS. |
| Free plan | Yes | Yes |
| Product | Rebrandly describes itself as a link intelligence platform for creating, sharing, and tracking branded links. | URLio combines branded short links, link-in-bio pages, dynamic QR codes, and visit analytics. |
| QR codes | Rebrandly automatically generates a QR code for a branded link, and users can customize its color and, on some plans, add an image or logo. | Dynamic QR codes use an editable URL, allowing the destination to change without changing the printed code. |
| Support | The pricing comparison lists an AI chatbot and Help Center across plans, with email support on paid plans. | For account-specific help, URLio directs users to the support or contact option inside their account. |
