RedTrack vs Wicked Reports
RedTrack
redtrack.ioWicked Reports
wickedreports.comSide by side
| Figure | RedTrack | Wicked Reports |
|---|---|---|
| Price from | $69/mo | $499/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 6 | 4 |
| Spec score · Ad Analytics | 8.3 (#5) | 7.1 (#18) |
| Spec score · Conversion Tracking | 8.2 (#11) | 7.1 (#18) |
| Founded | 2019 | 2014 |
| Headquarters | Limassol, Cyprus | Salem, Massachusetts, United States |
| Integrations | The integrations directory groups connections for ad platforms, ecommerce, CRMs, affiliate networks, analytics and BI, and automation. | The integrations page lists Shopify, Meta, TikTok, Pinterest, Stripe, Google Ads, Snapchat, Klaviyo, Amazon, BigCommerce, Microsoft Ads, Zapier, APIs, and webhooks. |
| Intended users | RedTrack says most of its clients are affiliate and lead generation media buyers, followed by agencies and ecommerce marketers. | The pricing page describes its plans for eCommerce and subscription businesses, including brands operating across regions and organizations requiring dedicated infrastructure and consulting. |
| Product | RedTrack is a B2B ad tracking and campaign optimization platform launched in 2019. | Wicked Reports provides first-party marketing attribution that ties orders to the click that caused them and separates new customers from repeat buyers. |
| Support | Pricing lists email support on Builder and Solo, live chat and email on Team, and live chat, email, and an account manager on Enterprise. | The contact page provides a support email at [email protected] and lists the headquarters at 120 Washington Street, Salem, MA 01970. |
Plans
RedTrack
- RelayFree
- Builder$69 a month
- Solo$141 a month
- Team$333 a month
- Enterprise$833 a month
- CustomPriced on request
Wicked Reports
- Measure$499 a month
- Scale$699 a month
- Maximize$999 a month
- EnterprisePriced on request
In their own words
RedTrack
RedTrack is a B2B ad tracking and campaign optimization platform. Its Ads Manager brings campaign data and controls from connected ad platforms into one view, where users can pause or resume campaigns, change budgets, and make bulk updates. RedTrack attributes conversions across channels and devices to campaigns down to the ad level. Rule-based and AI automation can pause underperforming campaigns or scale winning ones. Integrations span advertising, ecommerce, CRM, affiliate networks, analytics and BI, and automation; named connections include Shopify, WooCommerce, PrestaShop, ClickFunnels, Google Analytics, Konnektive CRM, and HubSpot. The product lists web, API, Android and iOS apps, and a Chrome extension. A free Relay plan is available; paid plans start at $69 a month with annual billing, and a 14-day trial is listed. Relay is limited to UTM-based last-click attribution and excludes multi-touch attribution and ad-level ad spend sync. RedTrack says most of its clients are affiliate and lead-generation media buyers, followed by agencies and ecommerce marketers.
Wicked Reports
Wicked Reports has no write-up on Specifiction yet; its figures are above.