Refersion vs Siren

Refersion is an affiliate tracking and management platform for direct-to-consumer ecommerce brands running affiliate, influencer, or ambassador programs. It helps brands discover partners, track referrals, set commissions, and arrange payouts. Partner discovery uses product categories and a description of the brand’s ideal customer to surface potential affiliates. Refersion promotes first-party tracking without cookies or redirects. Commissions can be based on sales percentage or subscriptions; Growth includes advanced commission options. The platform describes automated affiliate payments and automatic generation of required US tax forms for eligible affiliates. A free Marketplace Listing lets affiliates view and apply to offers, but tracking, commission management, and payouts require a paid plan. Launch costs $39 a month plus 3% of affiliate-driven sales; Growth costs $199 a month plus 2%. Growth includes API access and chat support. Listed integrations include Shopify, BigCommerce, WooCommerce, Magento, Chargebee, Stripe, Klaviyo, Mailchimp, and Zapier.

Siren manages partner and incentive programs for affiliates, referrals, royalties, loyalty, revenue sharing, and sales commissions. It tracks clicks, leads, sales, renewals, and other events, then attributes outcomes and calculates commissions or rewards. Its feature page describes five attribution models: first-touch, last-touch, top-score, shared engagement pool, and performance-weighted pool. A partner portal supports partner access, while Siren tracks approvals and payouts and exports payout batches for the payment method a customer uses. WordPress integrations include WooCommerce, Easy Digital Downloads, LifterLMS, LearnDash, Gravity Forms, Ninja Forms, and North Commerce. Managed Cloud integrations include Shopify, Stripe, HubSpot, Salesforce, NetSuite, plus API and webhook connections. Siren is available as a self-hosted WordPress plugin and in hosted Cloud or Full-Service editions. For WordPress, affiliate, commission, and payout records remain in the customer's WordPress database and can be exported. The Lite plan is free. Paid WordPress plans start at $229 a year for Essentials; Plus is $299 a year and Pro is $499 a year. The plugin requires self-hosted WordPress 6+ and PHP 8.1 or newer, and does not directly integrate with MemberPress.