Rolling Schema vs Schema & Structured Data for WP & AMP
Rolling Schema
markupschema.com
Schema & Structured Data for WP & AMP
structured-data-for-wp.comSide by side
| Figure | Rolling Schema | Schema & Structured Data for WP & AMP |
|---|---|---|
| Price from | €79/mo | $8.25/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Self-hosted | — | Yes |
| Plans published | 4 | 5 |
| Spec score · Schema Markup Tools | 8.2 (#4) | 7.2 (#18) |
| Integrations | Developer documentation lists REST API and MCP integrations, with direct connections for Claude Desktop, ChatGPT, Cursor, and other AI tools. | Listed compatibility includes Yoast SEO, WooCommerce, WPML, Polylang, bbPress, and WP-PostRatings. |
| Purpose | Rolling Schema continuously re-crawls websites, detects content changes, and regenerates validated schema.org structured data. | The plugin adds Google Rich Snippets markup according to Schema.org guidelines to structure WordPress sites for SEO. |
| Schema types | The service generates more than 20 core schema.org types, including LocalBusiness, Product, Article, Event, FAQPage, HowTo, Recipe, Organization, Person, JobPosting, and Breadcrumb. | The plugin directory lists more than 35 schema types, including Article, Recipe, Product, and Video Object. |
Plans
Rolling Schema
- FreeFree
- Standard€79 a month
- Power€249 a month
- Ultimate€749 a month
Schema & Structured Data for WP & AMP
- PERSONAL$99 a year
- WEBMASTER$149 a year
- FREELANCER$299 a year
- AGENCY$499 a year
- LifeTime*$999, paid once
In their own words
Rolling Schema
Rolling Schema re-crawls websites, detects content changes, and regenerates validated schema.org structured data. It delivers JSON-LD server-side through a Cloudflare Worker or WordPress plugin so crawlers receive it in the page HTML. Shopify, Wix, Squarespace, and custom sites can use the API to render JSON-LD in their own templates or pipelines. Crawl intervals range from 30 minutes to no longer than one day. The service generates more than 20 schema types, including LocalBusiness, Product, Article, Event, FAQPage, HowTo, Recipe, Organization, Person, JobPosting, and Breadcrumb. Free covers five pages on one domain, 500 credits per month, and no API access. Standard costs €79 a month and includes one domain and 2,500 monthly credits, without API access. Power costs €249 a month, includes API access, 10 domains, and 20,000 monthly credits. Ultimate costs €749 a month and includes unlimited domains, dedicated GPU capacity, white-label reporting, and a custom deployment and SLA. The product targets local and service businesses, publishers, small e-commerce sites, and agencies managing client domains.
Schema & Structured Data for WP & AMP
Schema & Structured Data for WP & AMP has no write-up on Specifiction yet; its figures are above.