Schema vs Schema.dev
Schema
schema.pressSchema.dev
schema.devSide by side
| Figure | Schema | Schema.dev |
|---|---|---|
| Price from | $6.60/mo | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | — | Yes |
| API | — | Yes |
| Self-hosted | Yes | — |
| Plans published | 4 | 2 |
| Spec score · Schema Markup Tools | 7.5 (#10) | 7.7 (#9) |
| Customization | The plugin supports extending its functionality through plugins, extensions, or custom code in a theme’s functions.php file. | Users can apply text transformations and enter custom text for any field in the builder. |
| Support | Paid plans include email support for the subscription period; support excludes plugin customization and custom coding. | The site links to a help center with a knowledge base and community contact option. |
Plans
Schema
- Personal Pass$79.20 a year
- Business Pass$159.20 a year
- Extended Pass$239.20 a year
- All Access Pass$399.20 a year
In their own words
Schema.dev
Schema.dev provides tools to build and test structured data for webpages, and describes a deployment tool as coming soon. Its guided point-and-click builder generates formatted JSON-LD, advertises more than 40 schema types, and lets users transform text or enter custom field content. The output can be copied into pages or used with the Schema deployer. A separate tester validates structured data supported by Schema.org through a user interface or optional API endpoint. The tester is described as supporting tests at scale in both pre-production and production environments; API checks can report errors, warnings, and recommended elements. The Schema Builder is also offered as a Chrome extension. Schema.dev lists free plans for the tester UI and builder extension, with an optional API for larger-scale testing. Deployment is described as using an existing tag manager or DNS, but the deployer is labeled coming soon; DNS-level integration for Cloudflare-managed DNS is also coming soon. The site links to a help center with a knowledge base and community contact option. Schema.dev is a product of seoClarity Labs. Its about page says seoClarity has been helping SEO professionals since 2008. The listed platforms are API, extension, and web.