| Price from | $10/mo | $41/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | — |
| Plans published | 13 | 3 |
| Spec score · SEO tools | 9.1 (#10) | 7.7 (#132) |
| Spec score · Backlink Analysis Tools | 8.5 (#6) | 7.5 (#20) |
| Free plan | Yes | No |
| Headquarters | Boston, Massachusetts, United States | Gorzów Wielkopolski, Poland |
| Integrations | Report plans integrate with Google Analytics, Google Search Console, and third-party services. | Pricing lists Google Analytics as an integration and Microsoft Excel and Google Drive for reports. |
| Keyword research | Yes | Its keyword tool provides search volume, traffic estimates, keyword difficulty, related keyword ideas, and keyword analysis for a URL or domain. |
| Rank tracking | Yes | Rank Tracker reports rankings by location and device type and can monitor competitors and SERP position history. |