SEO Scout vs SEOTesting
SEO Scout
seoscout.comSEOTesting
seotesting.comSide by side
| Figure | SEO Scout | SEOTesting |
|---|---|---|
| Price from | $49/mo | $50/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 4 |
| Spec score · SEO Testing Software | 7.8 (#8) | 7.8 (#9) |
| Spec score · SEO tools | 7.8 (#120) | 8.1 (#76) |
| Audience | The Starter plan is described as ideal for independent SEOs, freelancers, and bootstrappers; Business is positioned for SMBs and growing firms, and Agency for agencies and large sites. | The maker describes the product as built for SEO professionals, agencies, in-house marketing teams, ecommerce teams, and marketers. |
| Free plan | No | No |
| Headquarters | Barnsley, South Yorkshire, United Kingdom | Bude, Cornwall, United Kingdom |
| Integrations | The product requests access to Google Search Console for reports and describes WordPress and JavaScript options for implementing SEO tests. | The product connects with Google Search Console and optionally Google Analytics 4 and Bing Webmaster Tools, and offers a Looker Studio connector. |
| Purpose | SEO Scout combines a site crawler with keyword and position reporting from Google Search Console to identify opportunities to improve organic traffic. | SEOTesting measures the impact of SEO changes using a site's Search Console data and, when connected, Google Analytics data. |
| Support | The FAQ page invites users to contact support through the chat widget, and the site also lists [email protected] as a contact email. | The company says its three-person team handles customer support, and paid plans include onboarding, training, or customer success depending on tier. |
Plans
SEOTesting
- Single Site$50 a month
- Medium$125 a month
- Large$375 a month
- EnterprisePriced on request
In their own words
SEO Scout
SEO Scout is a web SEO platform combining site crawling with keyword and Google Search Console position reporting. Its audits identify thin content, slow pages, weak internal linking, and missing or weak title tags. Users can track unlimited keywords and group related phrases. A writing assistant compares content with competing pages and highlights missing topics, entities, and terms; listed content capabilities include search intent, topic coverage, entity analysis, briefs, and readability scoring. SEO tests can change titles, meta descriptions, page content, structured markup, canonicals, and meta robots directives. Tests generally compare Search Console performance before and after a change, with similar pages optionally grouped against a control. The product requests Search Console access and describes WordPress and JavaScript implementation options. Plans are Starter at $49.00 per month billed $490 annually, Business at $99.00 per month billed $990 annually, and Agency at $199.00 per month billed $1992 annually. A 7-day trial is available, but there is no full free plan. Scout Suggest is a separate free autocomplete tool without volume or CPC metrics.
SEOTesting
SEOTesting measures the impact of SEO changes using Google Search Console data, with Google Analytics data available when connected. Its tests include time-based experiments, comparisons between test and control groups, and LLM tests; they can cover individual pages, groups of pages, or URL switches, and track organic traffic and ranking impact. Reports address click-through-rate opportunities, content insights, Search Console data, keyword cannibalization, and monthly SEO summaries. The platform also identifies pages receiving clicks from AI search and offers tools to find prompt patterns and measure AI-driven visits. Website monitoring can alert teams to XML sitemap and robots.txt changes. Connections include Google Search Console, optional Google Analytics 4 and Bing Webmaster Tools, and a Looker Studio connector. An API, MCP server, and Chrome extension provide additional ways to use its data and checks. The 14-day free trial includes full functionality for up to 30 sites and requires no credit card. Paid plans start at $50 a month for Single Site.