| Price from | — | — |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| API | — | Yes |
| Plans published | 4 | 3 |
| Spec score · SEO tools | 9.1 (#12) | 8.3 (#42) |
| Spec score · SEO Analytics Software | 8.5 (#7) | 7.5 (#24) |
| Spec score · Search Engine Optimization Software | 8.4 (#9) | 7.5 (#20) |
| API access | No | Yes |
| Backlink analysis | No | Yes |
| Competitor research | No | Yes |
| Free plan | No | No |
| Headquarters | Biddenden, Kent, United Kingdom | Stockholm, Sweden |
| Integrations | Officially listed integrations include Google Analytics, Google Search Console, Google Sheets and Data Studio. | Wincher lists WordPress, Wix, and Google Looker Studio as integrations; Google Search Console and API access are also listed in its plan comparison. |
| Keyword research | Yes | Keyword Explorer provides keyword insights including search volume, intent, and difficulty. |
