SocialToaster vs StoryChief Broadcasts

SocialToaster helps organizations deliver content to employees, supporters, customers, alumni, and other advocates for sharing through their personal social networks. SocialToaster Basic distributes content through email, SMS, Slack, and Microsoft Teams, and automatically curates organizational content for advocates to share. Its analytics track clicks, shares, engagement, and user activity. The social-selling program gives sales teams an approved content library and real-time performance reporting. Enterprise adds gamification, leaderboards, incentives, managed sweepstakes and contests, and custom or third-party integrations. Listed integrations include Salesforce, Magento, WooCommerce, Slack, and Microsoft Teams. The help center documents API version 1.0 endpoints, with retrieved data refreshing every four hours. SocialToaster says internet-transmitted data is encrypted using industry-standard best practices and that it conforms to the SOC 2 security standard. The 30-day trial allows up to 500 notifications per month; there is no free plan. Starter costs $30/month and includes 100 contacts, 5 users, 1 admin, and online support. SocialToaster was founded in 2009 and is headquartered in Towson, Maryland.

StoryChief Broadcasts packages approved marketing content into share kits that recipients can open on a public page without a StoryChief account. Marketers choose an audience, send a kit immediately or schedule it for later, and deliver it by email, Slack, or Microsoft Teams. They can include several approved captions so employees select one before continuing to a social network. Listed uses include product launches, thought leadership, employer brand, and company news. Channel availability depends on plan: Slack Broadcasts are listed in Growth and above, Microsoft Teams in Scale and above, and email in Scale, Agency, and Enterprise. StoryChief lists more than 450 integrations, including WordPress, Webflow, LinkedIn, HubSpot, Salesforce, and Mailchimp. It is based in Ghent, Belgium, and was founded in 2017. Platforms are Android, iOS, and web, though the mobile app field is marked no. The pricing note lists paid plans from €19/mo annually; the free trial requires no credit card and includes access to all features and add-ons. Paid plans include live chat support, a help center, and a video academy.