Overview

Supademo brings guided product walkthroughs, sandbox experiences, recordings and SOP or training materials into one toolkit. Teams can personalize demo text, add branching and variables, share trackable links, and review viewer engagement and drop-off. That range can support education across several customer touchpoints; teams that only need to capture a screen may not need the wider platform.

Key features

Interactive demos and AI Demo Agents

Creators can make guided demos from HTML-cloned flows or from screenshots and video. AI Demo Agents answer product questions, direct viewers to relevant content, qualify intent and pass conversation context to sales. They support voice and text in more than 50 languages, giving teams a way to combine self-service product education with sales follow-up. Agent credits can also be bought separately: the prepaid option is a one-time $199.00 USD purchase, with one credit used per response and per 15 seconds of voice.

Personalization, recording and integrations

AI text personalization, branching, variables, trackable links and viewer analytics help teams tailor and assess demos. Supademo also records 4K product videos with screen, webcam and narration, and can turn workflows into SOPs or training assets. Paid plans include integrations such as HubSpot, Salesforce, Google Analytics, Google Tag Manager, Slack, Marketo, Seismic and Zapier. Embeds include form and scheduling services such as Calendly, Typeform and Google Forms, while Zendesk and Intercom are among its knowledge-base integrations.

Security and administration

Supademo states that it is SOC 2 Type II audited annually and GDPR-compliant, with AES-256 encryption at rest and TLS in transit. It also says customer data is not used to train AI models and that third-party AI providers do not retain or train on it. Enterprise adds SAML 2.0 SSO, role-based access, audit logs, multiple workspaces and custom data residency and retention settings. Those controls make the top tier more relevant to organizations with formal access and data-governance needs.

Pricing

The Free plan costs $0.00 USD per free and remains free forever. It allows one creator/admin, five guided interactive demos, 50 video recordings in 4K and unlimited demo views. That is enough to explore both demos and recording, but the five-demo cap, single creator and lack of HTML cloning and view-only collaborators limit its use as a shared team library.

Scale costs $38.00 USD per month with yearly billing, billed per creator/admin; the pricing page shows $50 with Save 24%. It includes one or more creators, five view-only collaborators, unlimited guided demos, AI features and tracking links. This is the entry point for a team that needs more than the free demo quota, but annual billing and per-creator charges matter as a team grows.

Business costs $199.00 USD per month with yearly billing, with one creator included and additional creators at $50/mo each; the page shows $249 with Save 20%. It adds unlimited view-only collaborators, HTML text and image editing, and AI data editing. Choose it when editing cloned demos is important; for a single creator who does not need those editing tools, Scale is considerably cheaper.

Growth costs $350.00 USD per month with yearly billing, with five creators bundled and additional creators at $50/mo each; the page shows $450 with Save 22%. It includes unlimited view-only collaborators, sandbox demos, Route Hub and AI voice cloning. The bundled seats and sandbox experiences suit teams with several creators, though the step up from Business is substantial.

Enterprise has custom pricing and starts at 10 creators, with 10 bundled, unlimited view-only collaborators, SSO and SAML, custom data residency, multiple workspaces, dedicated support and training. It is aimed at larger organizations needing governance and guided adoption rather than simply more demos. Supademo also offers a 14-day trial. The separately priced prepaid agent credits do not expire and have no recurring subscription.

Platforms

Supademo is available on the web, macOS and Windows, with an API and browser extension. Its Chrome extension and desktop recorders support capture; the desktop recorder can record desktop and mobile apps.

Who it's for

Supademo fits teams in sales, marketing, customer onboarding and support, product adoption, and training that need a combination of demos, recordings and guided materials. It is particularly suitable when teams want to personalize product education and track viewer response. A solo user seeking only a basic recorder may be better served by a narrower tool, while teams requiring editable HTML demos or sandbox experiences should account for the higher Business or Growth tiers.

Pros and cons

Pros: Demos, AI-led product conversations, 4K recording and SOP creation cover several education needs in one product.
Pros: Branching, personalization, trackable links and engagement analytics support tailored journeys and follow-up.
Pros: Paid-plan integrations connect demos with major CRM, analytics, messaging and marketing tools.
Cons: The free plan permits only five guided demos and one creator, and excludes HTML cloning and view-only collaborators.
Cons: HTML text and image editing requires Business, while sandbox demos require Growth.
Cons: Scale is priced per creator and billed yearly, so its starting price is not the full cost for a growing authoring team.

Alternatives

Interactive Product Demo Software and Sales Presentation Software are category roundups for comparing tools by use case. Among individual options, Floik has a free plan with five published Flos, ten created Flos and limits on recording length and guide steps; its Pro plan is $39.00 USD per month. Consider it when those published and created Flo limits fit better than Supademo's demo and recording quotas.

Folio offers a free plan with one user, two Basic Demos and two Basic Templates, plus unlimited demo steps, screens and views, but includes a watermark. It may suit a solo user who values unlimited demo views over Supademo's broader recording and AI toolkit. Guideflow offers a Solo plan at $35.00 USD per month billed yearly, with unlimited guideflows, advanced analytics, AI demo content, video and GIF export, AI translation and sensitive-element blurring; choose it when those guideflow features align better with the job.

Storylane has a free plan with one seat, one published demo, unlimited views, an AI content assistant and voiceovers. Its free allowance may suit a team wanting to publish a single demo before committing. Flonnect Presentation Recorder has a free tier with 20 lifetime videos, transcription and editing, 10 bug reports per month, five HTML/demo captures per month and 1 GB storage; it is a more focused option when those recording and capture limits are sufficient.

MagicDemo offers a free plan with one user, up to five demos, basic analytics, a template library and MagicDemo branding, and a Pro plan at $39.00 USD per month. Recly offers three interactive demos free, plus unlimited screenshots and recordings, a basic editor and link or embed sharing. StoryScale has a free-forever Starter plan with one published demo, unlimited captures, public sharing and embeds, and StoryScale branding. These are alternatives for readers comparing other free demo or recording allowances.

Verdict

Choose Supademo if your team needs one platform for interactive product education, sales-oriented AI conversations, recordings and reusable workflow guides, with analytics to track engagement. Its strongest case is breadth across customer-facing teams. Look elsewhere if you need only straightforward screen capture, or if your budget cannot stretch beyond the free tier's five demos and single creator; the more advanced editing and sandbox capabilities require materially higher plans.

	Supademo	Walnut
Free plan	Yes	No
Free trial	Yes	No
Paid from	$38/mo	$575/mo
Open source	No	No
Platforms	api, extension, macOS, Web, Windows	api, extension, Web
Free plan	Yes	No
Paid from	38 /mo	575 /mo
Custom branding	Yes	Yes

Supademo vs Walnut

Supademo

Walnut