SurefireCRM vs Zoho CRM
SurefireCRM
surefirecrm.comZoho CRM
zoho.comSide by side
| Figure | SurefireCRM | Zoho CRM |
|---|---|---|
| Price from | $91/mo | $14/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 15 |
| Spec score · Financial Services CRM Software | 8.1 (#14) | 8.5 (#11) |
| Integrations | Surefire offers native connections for mortgage LOS, POS, and pricing engine platforms, as well as open APIs and a Salesforce Lightning connector. | Zoho CRM offers more than 1,100 ready-to-use app integrations. |
| Purpose | Surefire is a mortgage industry CRM and marketing automation platform for mortgage lenders and loan officers. | Zoho CRM provides tools to increase leads, accelerate sales, and measure sales performance. |
| Support | Surefire enrollment terms describe production support as remote diagnostics and help desk assistance limited to application support. | Paid editions include Classic support, with optional paid plans offering faster responses and round-the-clock support; live chat is available 24x5. |
Plans
Zoho CRM
- FreeFree
- Standard$23 a month
- Professional$40 a month
- Enterprise$52 a month
- Ultimate$52 a month
- FreeFree
- Standard$14 a month
- Professional$23 a month
- Enterprise$40 a month
- Ultimate$52 a month
In their own words
SurefireCRM
SurefireCRM has no write-up on Specifiction yet; its figures are above.
Zoho CRM
Zoho CRM gives sales teams tools to manage leads, track contacts, automate follow-ups, and measure sales performance. It includes a visual sales pipeline, email sync, lead scoring, forecasting, marketing automation, and workflow tools. Its AI features can recommend actions, flag anomalies, predict outcomes, automate follow-ups, and help interpret emails. Teams can customize layouts and portals, and connect more than 1,100 applications, including Slack, Teams, Google Drive, Dropbox, Mailchimp, and Zendesk. The free edition supports up to three users and includes leads, documents, and mobile apps. Starter is $14 a month per user with annual billing; Starter Monthly is $20 a month per user. Local taxes are additional, and a 15-day trial is listed. The mobile app can work offline and synchronize later. Developer access includes REST, Bulk, Notification, and Query APIs. Security controls include audit logs, IP restrictions, multi-factor authentication, and encryption; data encryption at rest is available in Enterprise and Ultimate editions.