Tars vs Voiceflow
Tars
hellotars.comVoiceflow
voiceflow.comSide by side
| Figure | Tars | Voiceflow |
|---|---|---|
| Price from | $50/mo | $81/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 6 | 7 |
| Spec score · Chatbot Builders | 8.7 (#41) | 9.5 (#1) |
| Agent builder | Its no-code platform lets users build AI Agents without writing code. | The builder combines global instructions, visual playbooks, deterministic workflows and knowledge bases. |
| Channels | Tars describes deployment across Web, WhatsApp, and Email with conversations carried across channels. | Agents can be deployed through web chat, mobile interfaces, telephony, SMS and custom interfaces using the Conversations API. |
| Company history | Tars says its founders began in 2015 and built its core self-serve no-code Agent Builder between 2016 and 2018. | The company says it began with Alexa and Google interactive-story experiments in a dorm room and later expanded to voice, chat and connected-device experiences. |
| Founded | LinkedIn and Gartner list the company as founded in 2016. | 2019 |
| Integrations | Tars advertises more than 700 prebuilt integrations covering CRM, payments, marketing, databases, communications and scheduling. | Native connectors include Zendesk, Salesforce, HubSpot, Shopify, Airtable, Google Sheets, Gmail and Twilio. |
| Limit: Trustpilot complaints | Trustpilot's small sample includes complaints about missed meetings, alleged data collection and employment-related pay disclosures. | Negative reviewers describe unresolved technical problems and difficulty obtaining helpful support. |
| Product | Tars provides AI Agents for customer support and customer acquisition. | Voiceflow is a platform for building, testing, deploying, and monitoring chat and voice agents across channels and languages. |
| Rating on G2 | 4.6 out of 5 from 171 reviews. | 4.5 out of 5 from 115 reviews. |
| Rating on Trustpilot | 2.7 out of 5 from 4 reviews. | 4.1 out of 5 from 15 reviews. |
| Support | The Freemium plan includes community support, Premium includes live chat support, and Enterprise includes a dedicated account manager. | Official documentation directs users to Voiceflow support by email and offers enterprise product demos. |
| What it does | Tars provides a hosted conversational-AI platform for building customer-support and sales agents. | Voiceflow provides tools to build, test, deploy and monitor customer-facing chat and voice agents across channels and languages. |
Plans
Tars
- FreemiumFree
- Premium$499 a month
- FreemiumFree
- Live Chat add-on$600 a year
- Professional support services add-on$5,000 a year
- EnterprisePriced on request
Voiceflow
- Agencies & PartnersFree
- StarterFree
- Pro$120 a month
- Business$500 a month
- Pro$972 a year
- BusinessesPriced on request
- EnterprisePriced on request
In their own words
Tars
Tars provides AI agents for customer support and customer acquisition, with a no-code builder for creating agents without writing code. Agents can retrieve answers from Knowledge Bases trained on sources such as websites and PDFs, use tools, branch according to user intent, and combine retrieval with multi-step workflows. Tars describes deployment across web, WhatsApp and email, with conversations carried across channels. Built-in integrations connect agents to customer experience technology stacks, and an API Integration component can fetch or submit data in real time. Tars states compliance with GDPR, ISO, SOC 2 and HIPAA. The Freemium plan includes 50 conversations per month, five Knowledge Bases, basic LLM models, community support and one month of data retention. When the monthly conversation allowance is used, the agent stops until the customer upgrades. A conversation counts all messages between an agent and user within 24 hours. Premium costs $499 a month and includes advanced LLM models, 20 Knowledge Bases and 12 months of data retention. Premium offers live chat support; Enterprise includes a dedicated account manager.
Voiceflow
Voiceflow is a platform for building, testing, deploying, and monitoring chat and voice agents across channels and languages. Its builder combines agentic playbooks, deterministic workflows, shared instructions, and guardrails. Teams can review transcripts and call recordings, run evaluations and tests, and track analytics. Agents can reach users through a native chat widget, mobile apps, phone calls, SMS, or custom interfaces built with the Conversations API. Native integrations include Zendesk, Salesforce, HubSpot, Shopify, Airtable, Google Sheets, Gmail, and Twilio. Agents can also connect to external REST APIs, custom Functions, and MCP servers. Teams can choose from major LLM providers or bring their own model. Voiceflow says customer data is not used to train AI or machine-learning models and integrated model providers are configured for zero data retention. Its security information describes encryption at rest with customer-managed keys and encryption in transit using TLS and mTLS. The company was founded in 2019. Agencies and partners have a free-trial plan with usage-based billing; business pricing is available on request. Support includes implementation that can be self-serve or fully managed.