TUNE vs UpPromote

TUNE is a partner marketing platform for brands, agencies and networks managing performance partnerships. Advertisers can recruit partners, manage offers, track conversions, optimize campaigns and pay commissions. Cookieless postback tracking covers apps, mobile web and desktop, with real-time reporting and data streaming. Automation can streamline workflows, detect and reject click fraud, and apply payout rules using configurable approvals, pay periods, currencies and payment processors. TUNE Marketplace helps customers find affiliate partners and manage partnerships, reporting and aggregated commission payments. The service is available on the web and through an API; TUNE says its two-way API has over 650 endpoints. Listed integrations include Branch, Kochava, AppsFlyer, Adjust, Singular, Payoneer, Tipalti, Shopify, WooCommerce and Google Tag Manager. TUNE lists SOC 2 Type II and SOC 1 Type II certifications and GDPR compliance with ePrivacy certification. The Enterprise plan is $899 a month, paid annually. Scale is $1,500 a month, paid annually, and includes 2,500 conversions per month. There is no free plan; partner payments and onboarding are fee-based on the listed Scale plan.

UpPromote is an affiliate marketing platform built for Shopify merchants, including Shopify Plus stores. It tracks referrals through links, coupons, connected customers, and connected products, and supports scheduled affiliate payouts through PayPal or store credit. Fraud detection is included to identify spam signups and suspected referrals. The Free plan costs nothing and supports one affiliate program, one coupon per affiliate, and $3,000 in referral review per month. Growth costs $29.99 a month plus 2% of successful referral sales. Professional is $89.99 a month plus 1.5%, and Enterprise is $199.99 a month plus 1%. Professional and Enterprise list unlimited programs and coupons per affiliate. Integrations include PayPal, Wise, email marketing and subscription apps, Shopify customer accounts, API, and postback URLs. Enterprise includes API and webhook customization and unlimited staff accounts; Professional lists a four-staff maximum. Creator Discovery is an optional add-on starting at $39 a month and searches creators across Instagram, TikTok, and YouTube. The site advertises 24/7 support and lists the company's headquarters in Hanoi, Vietnam.