Wiza vs ZoomInfo
Wiza
wiza.coZoomInfo
zoominfo.comSide by side
| Figure | Wiza | ZoomInfo |
|---|---|---|
| Price from | $49/mo | Free |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 11 | 7 |
| Spec score · B2B Contact Data Providers | 8.8 (#8) | 8.6 (#18) |
| Spec score · Bdr Tools | 8.1 (#17) | 7.7 (#24) |
| API access | Yes | Yes |
| Contact database size | 850000000 | 321000000 |
| Direct-dial data | Yes | Yes |
| Founded | A Wiza blog post says Wiza was founded in May 2019. | 2007 |
| Integrations | Listed integrations include Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay, and Creatio; the page labels each Alpha. | ZoomInfo says it integrates natively with Salesforce, HubSpot, and Microsoft Dynamics 365, and offers 120+ integrations. |
| Product | Wiza describes itself as a sales prospecting and engagement platform that finds verified email addresses and phone numbers. | ZoomInfo describes itself as an all-in-one AI go-to-market platform for B2B sales, marketing, RevOps, and customer success teams. |
| Support | The site links to a Wiza Knowledge Base and provides [email protected] as its contact email. | The company says support is available through its Help Center and by phone, and ZoomInfo University provides role-based courses and certifications. |
| Technographic filters | Yes | Yes |
Plans
Wiza
- FreeFree
- Email$83 a month
- Email + Phone$166 a month
- Starter$49 a month
- FreeFree
- Starter$49 a month
- Email$99 a month
- Email + Phone$199 a month
- Email$990 a year
- Email + Phone$1,990 a year
ZoomInfo
- ZoomInfo LiteFree
- ABM EnterprisePriced on request
- ABM LitePriced on request
- Copilot AdvancedPriced on request
- Copilot EnterprisePriced on request
- Marketing DemandPriced on request
- ZoomInfo ProfessionalPriced on request
In their own words
Wiza
Wiza is a sales prospecting and engagement platform for finding verified email addresses and phone numbers. Its Prospect search covers more than 850 million contacts, with filters, saved searches, CSV export, and CRM sync. Records may include more than 40 data points, such as revenue, funding, and headcount, alongside work or personal emails, direct dials, and cell numbers. Wiza says it checks contact information against live sources when verification is requested instead of relying on cached data. A Chrome extension can find contact details and bulk-export prospects. The API supports enrichment with more than 50 data points and prospect search using more than 20 filters; API pricing is discussed by booking a call. Listed integrations include Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay, and Creatio, each labeled Alpha. The free plan includes 20 valid emails and 5 phone numbers; the homepage also advertises 25 free credits without a credit card. Starter costs $49 a month, billed monthly. Email is $83 a month billed at $990 per year, and Email + Phone is $166 a month billed at $1,990 per year.
ZoomInfo
ZoomInfo describes itself as an AI go-to-market platform for B2B sales, marketing, RevOps, and customer success teams. It supports prospecting, buyer intent, account insights, lead routing, CRM enrichment, and sales workflow automation. Its AI tools cover account research, meeting preparation, deal prioritization, and coordinated go-to-market plays. The company describes its data coverage as more than 500 million contacts and 100 million companies. ZoomInfo says it has more than 120 integrations, including native connections with Salesforce, HubSpot, and Microsoft Dynamics 365; its MCP server connects Claude, ChatGPT, and custom agents to ZoomInfo data. The platform is available through web, API, and an extension. ZoomInfo Lite is a permanent free plan at free. Its trial typically lasts 7 days, includes core platform features subject to usage limits, and requires no credit card, though terms vary. Prices for the other listed plans are not provided.