AI Brand Colors
aibrandcolors.com
What it is
AI Brand Colors is a web tool that builds brand palettes from brand inputs, using color psychology and accessibility standards. A palette contains primary, secondary, accent, neutral, tint, and shade colors, with more than 50 colors described as production-ready. The site says it checks palettes against WCAG AA and AAA contrast standards and for color blindness; a separate accessibility checker is also available. Users can revise palettes by changing brand descriptors and adjust colors in their design tools. Export options include JSON, CSS variables, Tailwind config, HEX, RGB, HSL, and a PDF swatch guide. Palettes can be brought into Figma, Tailwind, design systems, or other tools. The free plan costs nothing and includes unlimited generation and exports without signup or a credit card. Brand inputs go to Google Gemini for processing; the service says it does not retain inputs or generated palettes, though Google may process inputs under its own policy. The privacy policy also notes Google Analytics and Microsoft Clarity, including session recordings or heatmaps.
Spec sheet
- Purpose
- The product generates brand color palettes using brand inputs, color psychology, and accessibility standards.Read 7 Oct 2026 · aibrandcolors.com
- Integrations
- The site says palettes can be imported into Figma, Tailwind, a design system, or other tools.Read 7 Oct 2026 · aibrandcolors.com
- Security
- The privacy policy says site traffic and Gemini API communications use encrypted connections and that the service does not retain brand inputs or generated palettes on its servers.Read 7 Oct 2026 · aibrandcolors.com
- Privacy
- The privacy policy says brand inputs are sent to Google Gemini for processing and are not stored by the service, while Google may process them under its own policy.Read 7 Oct 2026 · aibrandcolors.com
- Support
- The privacy policy lists [email protected] for privacy questions and says it will respond within 30 days or as required by law.Read 7 Oct 2026 · aibrandcolors.com
- Maker
- The about page says AI Brand Colors is a passion project built and maintained by the UX Mate team.Read 7 Oct 2026 · aibrandcolors.com
- Accessibility
- The site says palettes are checked against WCAG AA and AAA contrast standards and tested for color blindness.Read 7 Oct 2026 · aibrandcolors.com
- Analytics
- The privacy policy says the site uses Google Analytics and Microsoft Clarity, including analytics cookies and session recordings or heatmaps.Read 7 Oct 2026 · aibrandcolors.com
- Customization
- Users can regenerate palettes by changing brand descriptors and can adjust generated colors in their design tools.Read 7 Oct 2026 · aibrandcolors.com
- Export formats
- Exports include JSON, CSS variables, Tailwind config, HEX, RGB, HSL, and a PDF swatch guide.Read 7 Oct 2026 · aibrandcolors.com
- Palette contents
- Generated palettes include primary, secondary, accent, neutral, tint, and shade colors, described as 50+ production-ready colors.Read 7 Oct 2026 · aibrandcolors.com
- Use cases
- The site identifies startups, design teams, product managers, e-commerce brands, enterprise rebrands, and marketing agencies as intended users.Read 7 Oct 2026 · aibrandcolors.com
Plans and prices
Strong points and limits
Strong points
- Generates palettes with 50+ colors.
- Checks contrast against WCAG AA and AAA.
- Exports JSON, CSS, Tailwind, and common color formats.
- Unlimited free generation with no signup.
- Can import palettes into Figma and other tools.
Limits
- Brand inputs are sent to Google Gemini.
- Google Analytics and Microsoft Clarity are used.
- No free trial is listed.
Who it suits
It suits startups, design teams, product managers, e-commerce brands, enterprise rebrands, and marketing agencies that need brand palettes and exportable color values. It is web-based and offers an accessibility checker.
Verdict
AI Brand Colors combines palette generation, accessibility checks, and multiple export formats in a free web tool. Consider its Gemini processing and analytics practices when deciding what brand inputs to submit.
Where Specifiction places it
- AI Color Palette Generators#8 of 227.8