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Amasty SEO Toolkit

amasty.com

From $33.25/mo Free plan Self-hosted
Visit amasty.com
Spec score 8.4 #4 of 29 in Ecommerce SEO Software

What it is

Amasty SEO Toolkit is a self-hosted Magento 2 extension for store owners managing search optimization tasks. Its free SEO Toolkit plan costs nothing and includes an SEO toolbar, automatic redirects, a custom search-results URL, default robot tags, and pagination settings. SEO Toolkit Pro costs $399 a year, billed by subscription, with free updates for one year. It adds metadata templates, Google rich snippets, cross-linking, unique product URLs, sitemaps, and a ChatGPT AI Content Generator. SEO Toolkit Premium costs $469 a year, also with one year of free updates, and adds the Pro generator, Google Indexing API, bulk alt tags, WebP conversion, and AI prompt management. Listed compatibility includes Magento 2.4.9, 2.4.8-p5, 2.4.7-p10, 2.4.6-p15, and 2.4.5-p15. The extension is compatible with the Hyvä Theme. Amasty offers no trials except for official Platinum Partners testing through Composer.

Spec sheet

Purpose
The Magento 2 SEO Toolkit helps store owners improve search visibility and manage SEO tasks from one place.Read 7 Oct 2026 · amasty.com
Audience
The product page describes the extension as a tool for Magento 2 store owners managing SEO tasks.Read 7 Oct 2026 · amasty.com
Trial
Amasty says it does not provide trials of Magento extensions, with an exception for official Platinum Partners testing through Composer.Read 7 Oct 2026 · amasty.com
Integrations
The page lists Google Indexing API in Premium and says the extension is compatible with the Hyvä Theme.Read 7 Oct 2026 · amasty.com
Security
Amasty says it integrates data protection and information security into internal processes and commits to compliance with data protection regulations.Read 7 Oct 2026 · amasty.com
Headquarters
Nicosia, Cyprus; Warsaw, PolandRead 28 Sep 2026 · amasty.com
Founded
2009Read 28 Sep 2026 · amasty.com
AI
The Pro plan includes an AI Content Generator and the Premium plan includes its Pro version.Read 7 Oct 2026 · amasty.com
Compatibility
The product page lists Magento versions 2.4.9, 2.4.8-p5, 2.4.7-p10, 2.4.6-p15, and 2.4.5-p15.Read 7 Oct 2026 · amasty.com
Free plan support
The free tariff has limited support for configuration questions and approved local bugs; broader technical help can be purchased separately.Read 7 Oct 2026 · amasty.com
Metadata
SEO templates can mass-optimize page metadata for store pages.Read 7 Oct 2026 · amasty.com
Search appearance
The product can display product and store data in Google rich snippets.Read 7 Oct 2026 · amasty.com
Sitemaps and redirects
The product lists HTML and XML sitemaps and smart redirects among its SEO features.Read 7 Oct 2026 · amasty.com
Subscription terms
Amasty says subscriptions can be canceled and renewed later, with an additional fee for renewal.Read 7 Oct 2026 · amasty.com
URLs and links
The Pro plan lists unique product URLs and automatic cross-linking.Read 7 Oct 2026 · amasty.com

Plans and prices

SEO Toolkit Free SEO Toolbar · automatic redirects · custom search results URL · default robot tags · pagination settings Read 7 Oct 2026 · amasty.com
SEO Toolkit Pro $399 a year Subscription; page says free updates for 1 year SEO Toolkit included · ChatGPT AI Content Generator · meta templates · rich snippets · cross-linking · unique product URLs · sitemaps · AI content Read 7 Oct 2026 · amasty.com
SEO Toolkit Premium $469 a year Subscription; page says free updates for 1 year SEO Toolkit Pro included · ChatGPT AI Content Generator Pro · Google Indexing API · bulk alt tags · WebP conversion · AI prompt management Read 7 Oct 2026 · amasty.com

Every Amasty SEO Toolkit plan and price →

Strong points and limits

Strong points

  • Free plan includes an SEO toolbar
  • Metadata templates can optimize pages in bulk
  • Google rich snippets support product and store data
  • Premium includes Google Indexing API
  • Compatible with the Hyvä Theme

Limits

  • No standard trial is provided
  • Free-plan support is limited
  • Pro costs $399 a year
  • Premium costs $469 a year

Who it suits

It suits Magento 2 store owners who want centralized SEO tools, metadata controls, structured search appearance, redirects, links, and sitemap management. The self-hosted format fits teams running supported Magento versions.

Verdict

Amasty SEO Toolkit covers Magento SEO from a free toolbar through paid metadata, indexing, linking, and AI features. Choose a paid tier when its additional automation and integrations justify the annual subscription.

Where Specifiction places it

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