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Bertha AI

bertha.ai

From $13.33/mo Free plan Open source WebSelf-hostedBrowser extension
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Spec score 9.2 #1 of 28 in AI Blog Writing Tools

What it is

Bertha AI described itself as a tool for producing website content, articles, blog posts, sales copy, and landing pages, with long-form writing and more than 30 creative prompts in its legacy Pro plan. Other listed capabilities included SEO features, multilingual support, brand voice controls, team collaboration, and image generation. Legacy features also included bulk alternative-text and image-title creation, as well as WordPress support and product descriptions for WooCommerce and Easy Digital Downloads. The current status changes the practical picture: Bertha AI says it has closed to all users effective immediately and rescinded all licenses, including its Chrome Extension. The closure notice apologized to 15,000 free users and 13 paid users and said paid users would be contacted about pro-rata refunds. The legacy pricing page said the WordPress plugin was deprecated and no longer worked with the latest WordPress version. The listed current plan details show Free at free and Pro at $20 a month, billed monthly; however, those plan listings should be read alongside the closure notice, not as evidence of current availability.

Spec sheet

What it does
Bertha AI generated website copy, blog posts, product descriptions, social posts, SEO metadata, images and image alternative text.Read 21 Oct 2026 · getapp.com
Product
Bertha AI described itself as an AI copywriting tool for creating website content, articles, blog posts, sales copy, and landing pages.Read 7 Oct 2026 · bertha.ai
Free plan
YesRead 20 Sep 2026 · bertha.ai
Integrations
Listed integrations include WordPress, WooCommerce and Easy Digital Downloads.Read 21 Oct 2026 · aitoolsforbusiness.ai
Support
The legacy pricing page directed paid users to [email protected] for help from support engineers and customer-care staff.Read 7 Oct 2026 · bertha.ai
Founded
Dealroom lists a 2021 launch date for Bertha AI.Read 21 Oct 2026 · app.dealroom.co
Brand voice
GetApp describes a Brand Voice tool for applying a consistent tone to generated content.Read 21 Oct 2026 · getapp.com
Browser extension
The Chrome extension was intended to provide Bertha's writing assistant across Chromium-based browsers.Read 21 Oct 2026 · bertha.ai
Browser support
The site described a Chrome Extension that worked across Chromium-based browsers; its closure notice says the extension license was rescinded.Read 7 Oct 2026 · bertha.ai
Company headquarters
Dealroom lists Bertha AI's headquarters in Delaware, United States.Read 21 Oct 2026 · app.dealroom.co
Company size
LinkedIn describes Bertha AI as a privately held company with 2–10 employees.Read 21 Oct 2026 · linkedin.com
Current status
Bertha AI's official site says the service has closed to all users effective immediately.Read 21 Oct 2026 · bertha.ai
Customer counts at closure
The closure notice apologized to 15,000 free users and 13 paid users and said the paid users would be contacted about pro-rata refunds.Read 7 Oct 2026 · bertha.ai
Data disclosure
The Chrome Web Store listing says the extension handled personally identifiable, financial/payment, authentication and personal communications data.Read 21 Oct 2026 · chromewebstore.google.com
Former user base
The closure notice cites 15,000 free users and 13 paid users.Read 21 Oct 2026 · bertha.ai
Founding
Co-founder Andrew Palmer says he and Vito Peleg launched Bertha in 2019.Read 7 Oct 2026 · bertha.ai
Funding
Dealroom reports no known external funding.Read 21 Oct 2026 · app.dealroom.co
Ideas generator
GetApp says an Ideas Generator supplied topic and outline suggestions to address writer's block.Read 21 Oct 2026 · getapp.com
Image features
Its legacy Pro plan listed bulk alternative-text and image-title generation and up to 50 image generations per month.Read 7 Oct 2026 · bertha.ai
Image generation
The product generated original images from text prompts and included image search capabilities.Read 21 Oct 2026 · getapp.com
Installation
The former setup instructions told users to upload a ZIP through the WordPress Plugins screen and activate a license.Read 21 Oct 2026 · bertha.ai
Language support
multilingualRead 20 Sep 2026 · bertha.ai
Languages
Independent listings describe content generation in more than 25 languages.Read 21 Oct 2026 · aitoolsforbusiness.ai
License cancellation
The closure notice says all licenses, including the Chrome extension license, were rescinded.Read 21 Oct 2026 · bertha.ai
Limit: free allowance
G2 reviewers cautioned that the free plan's word credits could be insufficient for frequent users.Read 21 Oct 2026 · g2.com
Limit: output quality
An independent review found the text output decent but unexceptional and the image generator unimpressive.Read 21 Oct 2026 · mspoweruser.com
Limit: support and refunds
A Trustpilot reviewer complained that support did not answer questions or refund requests.Read 21 Oct 2026 · trustpilot.com
Limit: unreliable free plugin
WordPress reviewers reported activation problems, loading failures and free features that redirected toward payment.Read 21 Oct 2026 · wordpress.org
Long-form writing
YesRead 20 Sep 2026 · bertha.ai
Plugin availability
WordPress.org says the plugin was closed on January 31, 2026 for a guideline violation and is unavailable for download.Read 21 Oct 2026 · wordpress.org
Praise: support
A WordPress reviewer reported that the team usually answered issues within hours.Read 21 Oct 2026 · wordpress.org
Praise: time savings
A G2 reviewer said Bertha quickly produced useful outlines and sales sentences and cost less than hiring a writer.Read 21 Oct 2026 · g2.com
Praise: WordPress integration
G2 reviewers repeatedly praised generating content inside WordPress without copy-and-paste work.Read 21 Oct 2026 · g2.com
Public code access
WordPress.org identified the plugin as open source and linked its code browser, SVN repository and development log.Read 21 Oct 2026 · wordpress.org
Rating on Capterra
0.0 out of 5 from 0 user reviews.Read 21 Oct 2026 · capterra.com
Rating on Chrome Web Store
5.0 out of 5 from 6 ratings.Read 21 Oct 2026 · chromewebstore.google.com
Rating on G2
4.4 out of 5 from 5 reviews.Read 21 Oct 2026 · g2.com
Rating on GetApp
0.0 out of 5 from 0 reviews.Read 21 Oct 2026 · getapp.com
Rating on TechJockey
4.6 out of 5 from 3 verified ratings.Read 21 Oct 2026 · techjockey.com
Rating on Trustpilot
3.4 out of 5 from 2 reviews.Read 21 Oct 2026 · trustpilot.com
Rating on WordPress.org
4.7 out of 5 from 30 reviews.Read 21 Oct 2026 · wordpress.org
Refunds
The maker says its 13 paying customers would be contacted for pro-rata refunds.Read 21 Oct 2026 · bertha.ai
SEO features
YesRead 20 Sep 2026 · bertha.ai
System requirements
The WordPress listing required WordPress 4.9 or newer and reported testing through WordPress 6.9.10.Read 21 Oct 2026 · wordpress.org
Team collaboration
YesRead 20 Sep 2026 · bertha.ai
WordPress limitation
The legacy pricing page said the WordPress plugin was deprecated and no longer worked with the latest version of WordPress.Read 7 Oct 2026 · bertha.ai
WordPress workflow
The product placed generation tools inside the WordPress editor so users could work without switching applications.Read 21 Oct 2026 · getapp.com
Writing features
Its legacy Pro plan listed a chat window for long-form writing and more than 30 creative prompts.Read 7 Oct 2026 · bertha.ai

Plans and prices

Free Free 500 words per month · 5 image generations per month Read 20 Sep 2026 · bertha.ai
Pro $20 a month billed monthly 1,000,000 words per month · 20 image generations per month · Unlimited users · Unlimited websites Read 20 Sep 2026 · bertha.ai
Free Free 500 words/month · 5 image generations/month · alt text on image upload Read 21 Oct 2026 · toolmage.com
Free (legacy) Free 500 words/month · 5 image generations · alternative text on image upload Read 7 Oct 2026 · bertha.ai
Pro $160 a year annually 1,000,000 words/month · 50 images/month · bulk alt text · 30+ prompts · full chat · e-commerce integrations · unlimited website installs Read 21 Oct 2026 · toolmage.com
Lifetime Deal $350, paid once one-time payment Lifetime license for up to 10 websites · Pro features Read 21 Oct 2026 · toolmage.com
Pro (legacy) Price not published Up to 1 million words/month · up to 50 image generations/month · 30+ prompts Read 7 Oct 2026 · bertha.ai

Every Bertha AI plan and price →

Strong points and limits

Strong points

  • Legacy features covered long-form writing and image generation.
  • Included multilingual support and brand voice controls.
  • Legacy plan listed WordPress and ecommerce integrations.

Limits

  • The maker says the service has closed to all users.
  • All licenses, including the Chrome Extension, were rescinded.
  • The legacy WordPress plugin no longer worked with the latest WordPress version.

Who it suits

Bertha AI’s listed features were aimed at people creating web and marketing content, including teams seeking brand voice, SEO, and image tools. Its closure means it is not currently available to users.

Bertha AI in depth

Read the full write-up

Bertha AI was an AI content tool for people creating website copy, articles, and ecommerce descriptions. Its former breadth across writing, SEO, images, and collaboration made it more than a basic text generator; its closure now makes it unsuitable for anyone seeking a working service.

The decisive point is that Bertha AI says it has closed to all users and revoked every license, including the Chrome Extension.

Overview

Bertha AI brought long-form writing, SEO features, brand voice controls, and multilingual support together for web-content production. Its legacy Pro plan added a chat window and more than 30 creative prompts. That range could suit publishers handling varied content tasks, but the service’s shutdown means those capabilities cannot support a current workflow.

Its legacy integrations included WordPress support and product-description generation for WooCommerce and Easy Digital Downloads. The WordPress plugin had been deprecated and no longer worked with the latest WordPress version, so even before closure it was a poor fit for users who needed an up-to-date WordPress plugin.

Key features

Writing and image tools

The chat window and creative prompts offered different ways to draft long-form copy. Bulk alternative-text and image-title generation addressed routine image metadata work, while image generation added a visual-content option. The legacy Pro allowance was up to 50 image generations per month. These tools were relevant to content teams looking to combine copy and image tasks, but license rescission removes them as usable options.

Browser and ecommerce reach

The Chrome Extension was described as working across Chromium-based browsers, and the product also generated product descriptions for WooCommerce and Easy Digital Downloads. That combination once gave web publishers and online shops a route to draft content in their workflow. The extension license has been rescinded, and the deprecated WordPress plugin was already incompatible with the latest WordPress version.

Pricing

The pricing model was freemium, with a free plan and a free trial. The Free plan was free and allowed 500 words and 5 image generations per month. A legacy Free version also included alternative text on image upload. Those small quotas made it a limited way to try the product rather than a substantial publishing allowance.

The Pro plan was $20 a month, billed monthly, with 1,000,000 words per month, 20 image generations per month, unlimited users, and unlimited websites. That combination would have suited teams needing high text volume across multiple sites, though the paid plan’s image quota was lower than the legacy Pro allowance of up to 50 monthly generations. The legacy Pro plan had custom pricing and included up to 1 million words per month and 30-plus prompts.

Paid users were directed to [email protected] for help from support engineers and customer-care staff. At closure, Bertha apologized to 15,000 free users and 13 paid users, and said paid users would be contacted about pro-rata refunds. The closure and rescinded licenses outweigh every plan’s former allowance: none is a viable purchase now.

Platforms

Bertha AI supported extension and web access. Its Chrome Extension was described as compatible with Chromium-based browsers, but its license was rescinded at closure. WordPress support was part of the legacy product, though the plugin was deprecated and did not work with the latest WordPress version.

Who it's for

When it operated, Bertha AI best suited website publishers and ecommerce content creators who wanted writing, metadata generation, and image tools in one product. The generous legacy Pro word quota and unlimited users and websites could have appealed to multi-site teams. Today, it suits no one seeking an active writing service; existing users should move to an operating alternative.

Pros and cons

Pros: The legacy product combined long-form writing, SEO, brand voice controls, multilingual support, collaboration, and image tools, covering several content tasks.

Pros: The former Pro plan paired a 1,000,000-word monthly allowance with unlimited users and websites, which would have served high-volume, multi-site teams.

Cons: Bertha AI has closed to all users and rescinded licenses, including the Chrome Extension, so the product cannot be used.

Cons: The WordPress plugin had been deprecated and was incompatible with the latest WordPress version, limiting its usefulness for current WordPress sites even before closure.

Alternatives

For a current option, Frase is worth considering if you want a paid product with a free plan and trial; its Starter plan is $39 a month when billed yearly, or $49/mo month to month, for one site and one person. Writecream is a freemium alternative with Android, iOS, web, and extension platforms; its Free Forever plan includes 20 credits, 20 icebreakers, two long articles, four short articles, four podcasts, and four voice-overs. GetGenie AI offers a free web plan with 2.5K AI words, five SERP competitor analyses, and 10 Blog Wizard keyword analyses per month.

Byword is another freemium choice, with API and web platforms and paid plans beginning at $99 a month for 25 articles. Simplified has a free web, iOS, and Android plan with 1GB storage, while its Starter plan is $79 a month and includes five campaigns, 100K AI words, and 100 AI designs. KoalaWriter is paid, offers a free trial, and has an API and web presence; its Starter plan is $25 a month for 45,000 words and 500 credits.

Rytr provides a free forever plan with 10K characters per month, 40-plus use cases, 20-plus tones, and a Chrome extension. SEO Writing AI is a free web option whose free plan includes three articles, 25,000 words, an AI image generator, and WordPress integration. For broader comparison, see AI Blog Writing Tools and AI Writing Tools.

Verdict

Bertha AI’s former range of writing, SEO, and image features would have suited website publishers and content teams working across multiple sites. But the maker’s closure and license rescission are conclusive: do not choose it for new work or rely on it for an existing workflow. Pick an active alternative instead.

Verdict

Bertha AI’s legacy feature set covered writing, images, SEO, and collaboration. The maker’s closure notice and license rescission are decisive availability limitations.

Where Specifiction places it

Alternatives to Bertha AIAll alternatives →