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EDITED Pricing

edited.com

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Spec score 8.8 #1 of 37 in Retail Pricing Software

What it is

EDITED Pricing is a retail platform module for building price architectures, adjusting item prices and planning promotions. It draws on a retailer’s own prices, competitor pricing and customer reactions to surface opportunities, including items to consider for increases or decreases. Teams can create rules to automate price changes, and product matching helps benchmark prices against similar market items. For promotions, EDITED describes a data-backed approach to moving inventory, with promotion and markdown optimization rather than blanket markdowns. Configurable dashboard widgets combine market insights and can show competitive data alongside business performance. The wider platform also provides retail analysis, trend and runway articles created by in-house analysts using platform data. EDITED is available on the web and through an API. Its Market API supplies JSON data for customer-selected systems and BI tools such as Tableau, Looker, Power BI and Google Data Studio. EDITED MCP connects by API key to Claude Code, Claude Desktop or a customer’s own agent; Cursor and GitHub Copilot are also listed as supported developer tools. A 14-day AskEDITED trial is available. Pricing for the module is on request.

Spec sheet

What it does
EDITED combines competitor, internal business and customer data to guide retail assortment, pricing and site-merchandising decisions.Read 15 Oct 2026 · edited.com
Purpose
EDITED’s Pricing module helps retailers build price architectures, adjust prices, and optimize promotions and discounts.Read 3 Oct 2026 · edited.com
Intended users
EDITED presents its platform for retail teams including buyers, merchandisers, ecommerce teams, and insights teams.Read 3 Oct 2026 · edited.com
Trial
EDITED offers a free 14-day AskEDITED trial, described as access to retail data across 90,000 brands, 5 billion or more SKUs, and 110 countries.Read 3 Oct 2026 · edited.com
Integrations
EDITED’s Market API provides JSON data that can be connected to systems selected by the customer and visualized in BI tools such as Tableau, Looker, Power BI, and Google Data Studio.Read 3 Oct 2026 · edited.com
Support
EDITED lists [email protected] as its support contact.Read 3 Oct 2026 · edited.com
Headquarters
London, United KingdomRead 28 Sep 2026 · edited.com
Founded
2009Read 28 Sep 2026 · edited.com
Acquisition
Crunchbase records one acquisition, DynamicAction, by EDITED.Read 15 Oct 2026 · crunchbase.com
API licence
The API agreement grants a revocable, non-exclusive, non-transferable licence for the customer’s internal applications and business use.Read 15 Oct 2026 · edited.com
API restriction
Customers may not resell, sublicense or commercially expose the API or its data to third parties under the API agreement.Read 15 Oct 2026 · edited.com
Assortment module
Assortment tools identify trends, structure ranges, support product selection and compare competitor and owned assortments.Read 15 Oct 2026 · edited.com
Automation
Users can build rules to automate price changes.Read 3 Oct 2026 · edited.com
Chrome extension
EDITED describes a Chrome extension that overlays real-time product metrics and recommended actions on ecommerce sites.Read 15 Oct 2026 · edited.com
Company founding
LinkedIn lists EDITED as founded in 2009.Read 15 Oct 2026 · linkedin.com
Company headquarters
LinkedIn lists headquarters in London, England, with a primary address at 26 Hatton Garden.Read 15 Oct 2026 · linkedin.com
Company legal name
Crunchbase identifies the operating legal name as Stylescape Limited.Read 15 Oct 2026 · crunchbase.com
Company ownership
LinkedIn describes EDITED as privately held.Read 15 Oct 2026 · linkedin.com
Company size
LinkedIn lists 51–200 employees, while Crunchbase gives a 101–250 headcount range.Read 15 Oct 2026 · linkedin.com
Customer module
Customer unifies cross-channel customer data and connects segments with their profitability impact.Read 15 Oct 2026 · edited.com
Dashboards
Configurable dashboards present market metrics and can combine competitive information with a retailer’s own performance data.Read 15 Oct 2026 · edited.com
Founders
Crunchbase names Geoff Watts and Julia Fowler as founders.Read 15 Oct 2026 · crunchbase.com
Funding disclosure
Crunchbase shows seven funding rounds and names Hermes GPE and Delta-v Capital among investors, but masks funding amounts.Read 15 Oct 2026 · crunchbase.com
Independent pricing disclosure
Software Advice lists EDITED pricing as available upon request and shows no plan details.Read 15 Oct 2026 · softwareadvice.com
Limit: adding competitors
A G2 reviewer said adding another competitor requires configuration work.Read 15 Oct 2026 · g2.com
Limit: customization and integrations
A G2 reviewer wanted more customization and integrations and described the product as still evolving.Read 15 Oct 2026 · g2.com
Market API
The Market API provides customizable, normalized competitive data feeds with retail-specific metrics and downloadable JSON documentation.Read 15 Oct 2026 · edited.com
MCP connections
EDITED MCP can connect through an API key to Claude Code, Claude Desktop, or a customer’s own agent; EDITED also lists Cursor and GitHub Copilot as supported developer tools.Read 3 Oct 2026 · edited.com
MCP data domains
EDITED MCP exposes competitive market data, trend and research content, and retailer messaging and promotion captures.Read 15 Oct 2026 · build.edited.com
MCP integrations
Documentation provides connection instructions for Claude Desktop, Claude Code, Cursor, VS Code, GitHub Copilot and custom Python or TypeScript clients.Read 15 Oct 2026 · build.edited.com
MCP limitation
MCP is read-only, cannot access a customer’s warehouse or internal tools, and only receives explicit tool-call parameters.Read 15 Oct 2026 · build.edited.com
MCP transport
The MCP endpoint uses stateless Streamable HTTP, supports negotiated protocol versions, and authenticates with an x-api-key header.Read 15 Oct 2026 · build.edited.com
Notable news: AI release
On January 29, 2026, EDITED announced a product release combining AI with guided workflows for trend validation, whitespace identification and market monitoring.Read 15 Oct 2026 · edited.com
Platform dashboards
Dashboards combine market insights in configurable widgets and can show competitive data alongside business performance data.Read 3 Oct 2026 · edited.com
Praise: competitive insight
A G2 reviewer said EDITED provides competitive insights useful for deciding strategy and researching market trends.Read 15 Oct 2026 · g2.com
Praise: dashboards
A G2 reviewer praised the single dashboard’s trend, average, launch, regional, date-filtered and real-time information.Read 15 Oct 2026 · g2.com
Price adjustment
The product identifies items to consider for price increases or decreases and allows users to automate price changes.Read 3 Oct 2026 · edited.com
Pricing automation
The pricing product uses AI to flag products for increases or decreases and supports automated price adjustments.Read 15 Oct 2026 · edited.com
Pricing module
Pricing tools cover price architecture, price changes, promotions, discounting and rules for automated price changes.Read 15 Oct 2026 · edited.com
Pricing opportunities
The module surfaces opportunities using a retailer’s own and competitor pricing and customer reactions.Read 3 Oct 2026 · edited.com
Product matching
A listed pricing feature helps benchmark prices against similar market items.Read 3 Oct 2026 · edited.com
Promotions
EDITED describes using strategic, data-backed promotions rather than blanket markdowns to move inventory.Read 3 Oct 2026 · edited.com
Rating on Capterra
0.0 out of 5; the listing shows a zero rating for EDITED.Read 15 Oct 2026 · capterra.com
Rating on G2
4.6 out of 5 from 4 reviewsRead 15 Oct 2026 · g2.com
Rating on GetApp
0 out of 5 from 0 reviews; the listing says no reviews are available.Read 15 Oct 2026 · getapp.com
Research
The platform includes analyst-written, data-backed retail, trend and runway research.Read 15 Oct 2026 · edited.com
Salesforce integration
EDITED says it has a certified Salesforce Commerce Cloud cartridge for viewing insights and moving products within the commerce application.Read 15 Oct 2026 · edited.com
Security documentation
EDITED’s MCP documentation directs users to its security review for details about the connection, data flows, and access.Read 3 Oct 2026 · build.edited.com
Site Merchandising module
Site Merchandising benchmarks digital sites, analyzes messaging and metrics, optimizes product exposure and can automate sort orders.Read 15 Oct 2026 · edited.com
Support and documentation
GetApp lists email/help-desk, FAQ/forum, knowledge-base, phone and 24/7 live-representative support, plus live-online, webinar and video training.Read 15 Oct 2026 · getapp.com

Plans and prices

EDITED free trial Free 14 days Read 15 Oct 2026 · linkedin.com
EDITED Pricing Priced on request Pricing is available as a platform module; contact EDITED for a demo Read 3 Oct 2026 · edited.com
EDITED Retail Intelligence Platform Priced on request Pricing available upon request Read 15 Oct 2026 · softwareadvice.com

Every EDITED Pricing plan and price →

Strong points and limits

Strong points

  • Surfaces price opportunities from competitor and customer data
  • Rules can automate price changes
  • Product matching supports market price benchmarking
  • Dashboards can combine competitive and business data
  • Market API supplies JSON for selected systems

Limits

  • Module pricing is available only on request
  • Free trial is for AskEDITED, not specified as the module

Who it suits

It is intended for retail buyers, merchandisers, ecommerce teams and insights teams working on pricing and promotions. Teams using BI tools or developer agents may also find its API and MCP connections relevant.

Verdict

EDITED Pricing brings competitive pricing signals, price rules and promotion planning into a retail-focused module. The listed free trial is AskEDITED, while pricing for the module requires contacting EDITED.

Where Specifiction places it

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