Klear
meltwater.com
What it is
Klear is a web-based influencer marketing platform for discovering creators and managing campaigns. Its database contains more than 30 million creators, while AI discovery uses brand fit, content relevance, and audience signals. Campaign management covers communications, approvals, gifting, payments, and reporting. Analytics report engagement, conversions, sales attribution, reach, and Estimated Media Value. True Reach calculates audience reach from views and genuine engagement, and bot detection examines suspicious activity, dormancy patterns, and follower spikes. Creator payment tools support local currencies, automated tax compliance, contracts, milestones, and invoicing, with Tipalti and Gigapay partnerships for processing. Shopify and WooCommerce integrations support commerce tracking, and a tracking pixel covers other e-commerce platforms. Discovery and campaign management are available in more than 190 countries. Agencies can customize reports for multiple clients, while enterprise features add governance, permissions, workflows, dashboards, and unified visibility. Pricing is on request; there is no free plan or trial, and most partnerships require annual agreements with a 12-month minimum.
Spec sheet
- Free plan
- NoRead 22 Sep 2026 · meltwater.com
- Headquarters
- San Francisco, CARead 28 Sep 2026 · meltwater.com
- Founded
- 2001Read 28 Sep 2026 · meltwater.com
- Agency reporting
- Agencies can download and customize reports for multiple clients.Read 27 Sep 2026 · meltwater.com
- Campaign management
- Supports end-to-end campaign management, communications, approvals, payments, gifting, and reporting.Read 27 Sep 2026 · meltwater.com
- Commerce integrations
- Integrates with Shopify and WooCommerce and provides a tracking pixel for other e-commerce platforms.Read 27 Sep 2026 · meltwater.com
- Creator database
- The platform surfaces relevant creators from a database of more than 30 million.Read 27 Sep 2026 · meltwater.com
- Creator discovery
- AI-powered discovery matches creators to brand fit, content relevance, and audience signals.Read 27 Sep 2026 · meltwater.com
- Creator payments
- Supports global creator payments, local currencies, automated tax compliance, contracts, milestones, and invoicing.Read 27 Sep 2026 · meltwater.com
- Enterprise governance
- Enterprise capabilities include governance, workflows, permissions, dashboards, and unified visibility.Read 27 Sep 2026 · meltwater.com
- Fraud detection
- Bot detection analyzes activity, dormancy patterns, and suspicious follower spikes.Read 27 Sep 2026 · meltwater.com
- Free trial
- No self-serve free trial; free human-guided demos are available.Read 27 Sep 2026 · meltwater.com
- Global coverage
- Supports influencer discovery and campaign management in more than 190 countries.Read 27 Sep 2026 · meltwater.com
- Industry validation
- Named a Leader in the IDC MarketScape for enterprise and SMB companies.Read 27 Sep 2026 · meltwater.com
- Minimum contract
- Most partnerships use annual agreements with a minimum contract length of 12 months.Read 27 Sep 2026 · meltwater.com
- Payment integrations
- Integrated payment processing is provided through Tipalti and Gigapay partnerships.Read 27 Sep 2026 · meltwater.com
- Performance analytics
- Reports engagement, conversions, sales attribution, reach, and Estimated Media Value.Read 27 Sep 2026 · meltwater.com
- Pricing model
- Tailored pricing based on goals, modules, program scale, users, integrations, support, and contract terms.Read 27 Sep 2026 · meltwater.com
- Support channels
- 24/7 support through live chat, email, Help Center, Academy, and mCommunity.Read 27 Sep 2026 · meltwater.com
- True Reach metric
- Calculates actual audience reach using views and genuine engagement beyond follower counts.Read 27 Sep 2026 · meltwater.com
Plans and prices
Starter Priced on request Media Intelligence · Social listening · AI Visibility Tracking · Media Relations Contact Sales Read 27 Sep 2026 · meltwater.com
Pro Priced on request Media Intelligence · Social listening · AI Visibility Tracking · Media Relations · Competitive benchmarking · Custom dashboards and reporting Contact Sales Read 27 Sep 2026 · meltwater.com
Enterprise Priced on request Media Intelligence · Social listening · AI Visibility Tracking · Media Relations · Influencer Marketing · API and MCP integrations Contact Sales Read 27 Sep 2026 · meltwater.com
Agency Priced on request Media Intelligence · Social listening · AI Visibility Tracking · Media Relations · Influencer Marketing · API and MCP integrations Contact Sales Read 27 Sep 2026 · meltwater.com
Strong points and limits
Strong points
- Database exceeds 30 million creators
- AI matches creators to audience signals
- Campaign tools include payments and approvals
- Supports discovery in more than 190 countries
- Offers conversion and sales attribution analytics
Limits
- No free plan or free trial
- Most partnerships require a 12-month minimum
- Pricing is available only on request
- Runs on the web only
Who it suits
It suits brands, agencies, and enterprise teams running creator campaigns across many countries. Agencies can manage reports for multiple clients, while enterprise users get governance and visibility controls.
Verdict
Klear combines creator discovery, campaign operations, payment administration, commerce tracking, and performance analytics. Its paid, contract-based model is aimed at organizations that need broad network coverage and campaign governance.
Where Specifiction places it
- Influencer Marketing Platforms#79 of 1877.8
- Influencer Marketing Analytics Software#16 of 227.3
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