Best Influencer Marketing Analytics Software in 2026
Updated
Understanding creator campaign performance means looking beyond a single engagement measure. Compared on audience quality, engagement analytics, attribution models, and conversion tracking, these tools also offer campaign reporting and data history as points to weigh. Social platform coverage affects what activity you can assess, while free plans and paid-from pricing help clarify access and cost. Later, InfluenceKit, and CreatorDB are among the products shown. Consider which platforms and measurement questions are important to your marketing work, then compare the available reporting and history alongside the analytics each option specifies.
22ranked
6free plans on this page
$10/molowest paid tier
9 Oct 2026last checked
Input list Influencer Marketing Analytics Software 22 channels on this page · 71 of 176 spec lines stated by the makers
Ch Tool Free planPaid fromAudience qualityEngagement analyticsConversion trackingAttribution modelsCampaign reportingSocial platforms Spec sheet Score
01 Later Free planYesPaid from$18.75/moAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 2/8spec lines stated 7.7
02 HypeAuditor Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 0/8spec lines stated 7.4
03 DeepDeets Free plannot statedPaid from$99/moAudience qualitynot statedEngagement analyticsYesConversion trackingNoAttribution modelsnot statedCampaign reportingYesSocial platforms1 platforms 5/8spec lines stated 7.2
04 InfluenceKit Free planYesPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingnot statedAttribution modelsnot statedCampaign reportingYesSocial platforms9 platforms 5/8spec lines stated 7.2
05 CreatorDB Free planYesPaid from$79/moAudience qualityYesEngagement analyticsYesConversion trackingNoAttribution modelsnot statedCampaign reportingYesSocial platforms3 platforms 7/8spec lines stated 6.9
06 IQFluence Free planNoPaid from$236/moAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platforms3 platforms 7/8spec lines stated 6.9
07 Attriq Free plannot statedPaid from$29/moAudience qualitynot statedEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 4/8spec lines stated 6.8
08 Captiv8 Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 0/8spec lines stated 6.8
09 InfluenceX Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 2/8spec lines stated 6.7
10 Nindo Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platforms1 platforms 6/8spec lines stated 6.6
11 Brandwatch Listen Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 0/8spec lines stated 6.4
12 Klear Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 5/8spec lines stated 6.4
13 Storyclash Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsmulti touchCampaign reportingYesSocial platformsnot stated 6/8spec lines stated 6.4
14 Upfluence Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 0/8spec lines stated 6.4
15 CreatorIQ Free plannot statedPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 0/8spec lines stated 6.3
16 Traackr Free planNoPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 1/8spec lines stated 6.3
17 AURA Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 5/8spec lines stated 6.2
18 Fabulate Free plannot statedPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingnot statedAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 3/8spec lines stated 6.2
19 Linkster Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 5/8spec lines stated 6.2
20 Meltwater Influencer Marketing Free planNoPaid fromnot statedAudience qualityYesEngagement analyticsYesConversion trackingYesAttribution modelsnot statedCampaign reportingYesSocial platformsnot stated 5/8spec lines stated 6.1
21 Modash Free planNoPaid from$299/moAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 2/8spec lines stated 6.1
22 Kolsquare Free planNoPaid fromnot statedAudience qualitynot statedEngagement analyticsnot statedConversion trackingnot statedAttribution modelsnot statedCampaign reportingnot statedSocial platformsnot stated 1/8spec lines stated 6.0
Compare all 22 in a table
| # | Tool | Score | Free plan | From | Free plan | Paid from | Audience quality | Engagement analytics |
|---|---|---|---|---|---|---|---|---|
| 1 | Later | 7.7 | No | $18.75/mo | Yes | 18.75 /mo | — | — |
| 2 | HypeAuditor | 7.4 | Free plan | Free | — | — | — | — |
| 3 | DeepDeets | 7.2 | No | $99/mo | — | 99 /mo | — | Yes |
| 4 | InfluenceKit | 7.2 | Free plan | $29/mo | Yes | — | Yes | Yes |
| 5 | CreatorDB | 6.9 | Free plan | $79/mo | Yes | 79 /mo | Yes | Yes |
| 6 | IQFluence | 6.9 | No | — | No | 236 /mo | Yes | Yes |
| 7 | Attriq | 6.8 | Free plan | $29/mo | — | 29 /mo | — | Yes |
| 8 | Captiv8 | 6.8 | Free plan | Free | — | — | — | — |
| 9 | InfluenceX | 6.7 | Free plan | Free | — | — | — | — |
| 10 | Nindo | 6.6 | No | — | No | — | Yes | Yes |
| 11 | Brandwatch Listen | 6.4 | No | — | — | — | — | — |
| 12 | Klear | 6.4 | No | — | No | — | Yes | Yes |
| 13 | Storyclash | 6.4 | No | €499/mo | No | — | Yes | Yes |
| 14 | Upfluence | 6.4 | No | — | — | — | — | — |
| 15 | CreatorIQ | 6.3 | No | — | — | — | — | — |
| 16 | Traackr | 6.3 | No | — | No | — | — | — |
| 17 | AURA | 6.2 | No | — | No | — | Yes | Yes |
| 18 | Fabulate | 6.2 | No | $10/mo | — | — | Yes | Yes |
| 19 | Linkster | 6.2 | No | €299/mo | No | — | Yes | Yes |
| 20 | Meltwater Influencer Marketing | 6.1 | No | — | No | — | Yes | Yes |
| 21 | Modash | 6.1 | No | $299/mo | No | 299 /mo | — | — |
| 22 | Kolsquare | 6.0 | No | — | No | — | — | — |
Is your tool on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
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