Upfluence
upfluence.com
What it is
Upfluence is paid influencer-marketing software for discovering creators, running campaigns, measuring performance, and paying creators. Its database contains more than 14 million creators across the listed plans. Jaice AI provides creator recommendations, campaign creation, and personalized outreach. Discovery features include creator search and contact, applications, lookalike discovery, and AI-assisted email personalization. Campaign tools include workflows, ecommerce integrations, CRM, affiliate and discount features, sales analytics, and social listening, depending on plan. Analytics track campaign sales and return on investment, with metrics such as revenue, average order value, commissions, clicks, and views. Upfluence Pay supports worldwide payouts in any currency; Autopilot adds multi-currency payments and automatic 1099 and W9 generation. Integrations include Amazon Attribution, Shopify, Adobe Commerce, BigCommerce, WooCommerce, Gmail, Outlook, Klaviyo, Zapier, and Hootsuite. The web and API versions use REST, JSON, authentication, and rate limits. Pricing is custom-quoted, with no free plan and a 12-month minimum contract.
Spec sheet
- Product
- Upfluence is an influencer marketing platform for discovering creators, managing campaigns, tracking performance, and paying creators.Read 9 Oct 2026 · upfluence.com
- Intended users
- The Find Creators plan is described for brands and agencies, while the other plans are described for teams and businesses running creator programs.Read 9 Oct 2026 · upfluence.com
- API
- The Upfluence API uses REST and JSON, requires authentication, and enforces rate limits.Read 9 Oct 2026 · upfluence.com
- Integrations
- Listed integrations include Amazon Attribution, Shopify, Adobe Commerce, BigCommerce, WooCommerce, Gmail, Outlook, Klaviyo, Zapier, and Hootsuite.Read 9 Oct 2026 · upfluence.com
- Security
- The pricing comparison lists two-factor authentication and role-based permissions for all three plans.Read 9 Oct 2026 · upfluence.com
- Privacy
- Upfluence says its privacy policy applies to global operations and that it uses safeguards such as Standard Contractual Clauses for certain international data transfers.Read 9 Oct 2026 · upfluence.com
- Compliance
- Upfluence reported completing a SOC 2 audit in June 2024 and said reports are available to current or potential customers on request.Read 9 Oct 2026 · upfluence.com
- Support
- The pricing FAQ says every client gets a dedicated account manager and that plans include free self-serve onboarding.Read 9 Oct 2026 · upfluence.com
- AI
- Jaice AI helps with creator recommendations, campaign creation, and personalized creator outreach.Read 9 Oct 2026 · upfluence.com
- Analytics
- The platform tracks campaign sales and ROI and displays metrics including revenue, average order value, commissions, clicks, and views.Read 9 Oct 2026 · upfluence.com
- Campaign management
- YesRead 21 Sep 2026 · upfluence.com
- Contract
- The pricing FAQ states that the minimum contract duration is 12 months.Read 9 Oct 2026 · upfluence.com
- Creator database
- The pricing comparison lists a database of 14M+ creators across all three plans.Read 9 Oct 2026 · upfluence.com
- Creator discovery
- YesRead 21 Sep 2026 · upfluence.com
- Creator payments
- YesRead 21 Sep 2026 · upfluence.com
- Payments
- Upfluence Pay supports creator payouts worldwide in any currency, and the Autopilot plan includes multi-currency payments and automatic 1099 and W9 form generation.Read 9 Oct 2026 · upfluence.com
- Performance analytics
- YesRead 21 Sep 2026 · upfluence.com
- Pricing model
- Plans are custom-quoted according to selected modules, team size, and program volume, with a fixed platform fee and no percentage taken from sales.Read 9 Oct 2026 · upfluence.com
- Supported social channels
- otherRead 21 Sep 2026 · upfluence.com
Plans and prices
Strong points and limits
Strong points
- Database includes over 14 million creators
- AI assists recommendations and outreach
- Tracks campaign sales and ROI
- Supports worldwide creator payouts
- Includes two-factor authentication and role permissions
Limits
- No free plan
- Pricing is available only on request
- Minimum contract lasts 12 months
- API access has rate limits
Who it suits
Upfluence suits brands, agencies, teams, and businesses running creator programs that need discovery, campaign workflows, analytics, or payment administration.
Verdict
Upfluence spans creator discovery, campaign operations, measurement, integrations, and payments, with plan-specific separation of those functions. Its custom pricing, required contract term, and web/API focus should be confirmed before adoption.
Where Specifiction places it
- Influencer Marketing Platforms#81 of 1877.8
- Influencer Marketing Analytics Software#20 of 227.0