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Linnworks

linnworks.com

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Spec score 8.1 #9 of 68 in Order Management Software

What it is

Linnworks is web-based software for managing inventory, orders, listings, warehouses, and shipping across sales channels. It connects businesses to more than 100 marketplaces, with native integrations including Amazon, eBay, Walmart, Shopify, and TikTok Shop; further connections are available through its partner network and app store. Sales update stock across connected channels, while rules-based automation can select carriers, create labels, and route orders. Teams can manage their own warehouses, 3PL providers, or dropship suppliers, and create or update marketplace listings. The system includes inventory and order synchronization, multi-warehouse support, pick-and-pack workflows, shipment handoff, and returns workflows. Reporting provides channel- and SKU-level performance visibility. Linnworks is designed for operations teams and uses guided configuration rather than custom code. It runs on the web. Pricing depends on order volume and required features, not channel count, and customers must contact Linnworks for an operation-specific quote. Setup can take 30–40 days, depending on operational complexity.

Spec sheet

What it does
Linnworks is a SaaS commerce-operations platform for centralized inventory, orders, listings, warehouse workflows, shipping and fulfillment.Read 21 Oct 2026 · crunchbase.com
Integrations
The partner directory lists more than 200 integrations across marketplaces, D2C platforms, carriers, 3PLs, agencies and analytics tools.Read 21 Oct 2026 · linnworks.com
Headquarters
Chichester, West Sussex, United KingdomRead 28 Sep 2026 · linnworks.com
Acquisition
Crunchbase lists SkuVault as an acquisition by Linnworks and Marlin’s investment as an ownership event.Read 21 Oct 2026 · crunchbase.com
Active customers
More than 4,000 active customers use Linnworks.Read 27 Sep 2026 · linnworks.com
AI automation
Spotlight AI identifies repetitive manual work and recommends automation opportunities.Read 21 Oct 2026 · linnworks.com
Automation rules
YesRead 23 Sep 2026 · linnworks.com
Automation savings
Customers save an average of 52+ hours per month with automation and AI.Read 27 Sep 2026 · linnworks.com
Channel integrations
Offers 100+ channel integrations managed in one place.Read 27 Sep 2026 · linnworks.com
Company founded
LinkedIn lists Linnworks as founded in 2005.Read 21 Oct 2026 · linkedin.com
Company headquarters
The global headquarters is listed at 1 Old Market Avenue, Chichester, West Sussex, PO19 1SP, United Kingdom.Read 21 Oct 2026 · linnworks.com
Company legal name
The company is legally Linn Systems Limited.Read 21 Oct 2026 · crunchbase.com
Company size
LinkedIn lists the company size as 201–500 employees.Read 21 Oct 2026 · linkedin.com
Daily automation
Automates 2.1 million daily decisions.Read 27 Sep 2026 · linnworks.com
Developer app platform
Developers can create apps for their own use or sell them through the Linnworks platform; Linnworks takes a 15% commission on paid app fees.Read 21 Oct 2026 · linnworks.com
Documentation
Official documentation includes quick-start material and guides for channels, orders, stock, shipping, listings, reporting, settings and interfaces.Read 21 Oct 2026 · docs.linnworks.com
Forecasting
Stock forecasting uses historical sales and seasonal trends to recommend replenishment.Read 21 Oct 2026 · linnworks.com
Inventory management
The platform synchronizes inventory across more than 100 sales channels and manages SKUs centrally.Read 21 Oct 2026 · linnworks.com
Inventory synchronization
Sales update stock instantly across connected channels.Read 27 Sep 2026 · linnworks.com
License model
Linnworks is proprietary SaaS; its developer terms state that Linnworks owns the platform intellectual property and customer use is governed by a SaaS agreement.Read 21 Oct 2026 · linnworks.com
Limit: interface and learning curve
G2 reviewers report that the interface can feel overwhelming or outdated and that setup may require technical expertise.Read 21 Oct 2026 · g2.com
Limit: mobile-app complaints
AppBrain records user complaints about inaccurate eBay/Amazon revenue figures and a stock-count workflow that could not scan the same barcode repeatedly.Read 21 Oct 2026 · appbrain.com
Limit: pricing and add-ons
Reviewers complain that pricing is high, add-ons are expensive and value for money is weak.Read 21 Oct 2026 · g2.com
Limit: reporting complaint
A Shopify App Store reviewer reports inaccurate accounting because Linnworks changes historical cost-of-goods figures when new stock costs arrive.Read 21 Oct 2026 · apps.shopify.com
Limit: severe price increase complaint
A TrustRadius reviewer said Linnworks quadrupled its price without increased service and gave only one week to switch providers.Read 21 Oct 2026 · trustradius.com
Limit: support delays
G2 reviewers repeatedly mention slow responses, delayed tickets and poor customer support.Read 21 Oct 2026 · g2.com
Listing management
Creates and updates listings across marketplaces.Read 27 Sep 2026 · linnworks.com
Listings
Users can create, update and remove marketplace listings in bulk, including Amazon and eBay listings.Read 21 Oct 2026 · linnworks.com
Marketplace reach
Connects inventory, orders, warehouses, listings, and shipping carriers across 100+ marketplaces.Read 27 Sep 2026 · linnworks.com
Native channels
Native integrations include Amazon, eBay, Walmart, Shopify, and TikTok Shop.Read 27 Sep 2026 · linnworks.com
Open API
Linnworks advertises an open API and a developer portal for custom workflows and integrations.Read 21 Oct 2026 · linnworks.com
Order automation
Its Rules Engine supports unlimited routing rules for sorting, organizing and acting on orders.Read 21 Oct 2026 · linnworks.com
Owner and investment
Marlin Equity Partners announced a majority-control growth investment in Linnworks on September 29, 2021.Read 21 Oct 2026 · marlinequity.com
Partner integrations
Hundreds more marketplaces are available through the partner network and app store.Read 27 Sep 2026 · linnworks.com
Praise: centralized operations
G2 reviewers repeatedly praise centralized inventory, multichannel integration, automation and time savings.Read 21 Oct 2026 · g2.com
Praise: onboarding and support
TrustRadius reviewers describe attentive sales and support, thorough scoping, onboarding and quick fixes.Read 21 Oct 2026 · trustradius.com
Pricing availability
Customers must contact Linnworks for an operation-specific quote.Read 27 Sep 2026 · linnworks.com
Pricing basis
Pricing depends on order volume and required features, not channel count.Read 27 Sep 2026 · linnworks.com
Rating on AppBrain
0 out of 5 from 0 reviews; AppBrain reports no user ratings for the Android app.Read 21 Oct 2026 · appbrain.com
Rating on Apple App Store
HyperLook for Linnworks has insufficient ratings or reviews to display an overview.Read 21 Oct 2026 · apps.apple.com
Rating on Capterra
4.1 out of 5 from 47 reviewsRead 21 Oct 2026 · capterra.com
Rating on G2
4.3 out of 5 from 117 reviewsRead 21 Oct 2026 · g2.com
Rating on Google Play
No ratings displayed; the official Linnworks Mobile listing shows 1K+ downloads.Read 21 Oct 2026 · play.google.com
Rating on TrustRadius
8.3 out of 10 from 8 reviews and ratingsRead 21 Oct 2026 · trustradius.com
Reporting
Reporting provides financial, inventory and order dashboards plus SKU- and channel-level sales analysis.Read 21 Oct 2026 · linnworks.com
Reporting insights
Provides performance visibility at channel and SKU level.Read 27 Sep 2026 · linnworks.com
Scale stated by investor
Marlin said in 2021 that Linnworks processed more than $9 billion in annual gross merchandise value.Read 21 Oct 2026 · marlinequity.com
Security disclosure
Linnworks accepts coordinated vulnerability reports for its web application, desktop software and virtual printer through an encrypted PGP email process.Read 21 Oct 2026 · linnworks.com
Security resources
The site links to product security information but gives no security details in the supplied text.Read 27 Sep 2026 · linnworks.com
Setup timeframe
Customers can go live in as little as 30–40 days, depending on operational complexity.Read 27 Sep 2026 · linnworks.com
Shipping
Linnworks connects to more than 70 shipping providers and supports labels, tracking and automatic carrier allocation.Read 21 Oct 2026 · linnworks.com
Support knowledge base
The support center contains product how-to articles, announcements, mobile guidance and shipping-update notices.Read 21 Oct 2026 · help.linnworks.com
System requirement
The native Linnworks Mobile Android application requires Android 7 or later; older scanners can use the browser version.Read 21 Oct 2026 · help.linnworks.com
Technical expertise
The product is designed for operations teams and uses guided configuration instead of custom code.Read 27 Sep 2026 · linnworks.com
Warehouse functions
Warehouse capabilities include bins and racks, lot tracking, kits, purchase orders, transfers, digital picking and packing, and replenishment.Read 21 Oct 2026 · linnworks.com
Warehouse options
Supports own warehouses, 3PL providers, and dropship suppliers.Read 27 Sep 2026 · linnworks.com

Plans and prices

Linnworks Priced on request Quote based on monthly order volume and selected add-ons; overages apply Order-volume pricing · add-on modules · guided onboarding · one-off onboarding fee may apply Read 21 Oct 2026 · linnworks.com
Custom pricing Priced on request Pricing depends on order volume and required features. Read 27 Sep 2026 · linnworks.com

Every Linnworks plan and price →

Strong points and limits

Strong points

  • Connects to 100+ marketplaces and channel integrations.
  • Sales update stock across connected channels.
  • Automates carrier selection, labels, and order routing.
  • Supports own warehouses, 3PL, and dropship suppliers.
  • Provides channel- and SKU-level performance visibility.

Limits

  • Pricing requires an operation-specific quote.
  • Setup may take 30–40 days, depending on complexity.
  • Web platform only.

Who it suits

Linnworks suits operations teams coordinating inventory and orders across multiple sales channels and warehouse arrangements. It is aimed at teams comfortable requesting a quote and using guided configuration.

Verdict

Linnworks brings multichannel inventory, order, listing, and warehouse operations into one web-based system. Its quote-based pricing and potentially lengthy setup are important factors for teams evaluating it.

Where Specifiction places it

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