WebPurify

WebPurify is a moderation service for text, images, video, audio, live streams and generative AI content. It suits publishers and platforms that need a choice of automated, human and hybrid review, rather than a single moderation path. Its breadth is useful, but text concurrency caps and the setup time for dedicated human teams matter when planning capacity.

Overview

WebPurify has provided moderation services since 2007 and serves customers from individual bloggers to Fortune 500 companies. The product spans CMS plugins, APIs, human review and deployment on dedicated infrastructure or in a self-hosted setup. That range can accommodate both smaller sites and more involved operations, though the right choice depends on content type: text plans meter simultaneous requests, while dedicated human teams need 3–4 weeks of training time for explicit-image guidelines.

Key features

Text moderation

The profanity filter supports 15 languages and custom block and allow lists, giving operators control over the terms their communities can post. Offensive intent detection is available on custom plans, not the monthly Plugins, Standard or Enterprise tiers. WordPress, Drupal and Joomla plugins suit sites using those CMSs; web and mobile applications can integrate through the API.

Image, video and other content

Image review can be automated, handled by human moderators or run as a hybrid workflow. WebPurify says AI image checks average about 250 milliseconds; standard human review typically takes about two minutes, with a stated maximum of five. The 100-photo image trial offers a low-commitment way to assess the service, without a contract or credit card. The company says reviewed content is not retained on its servers and customer data is not stored. It also describes background checks, keycard-secured workspaces, clean-desk procedures and anti-screengrab software for human moderators.

WebPurify also moderates user-generated videos and live streams, and supports audio and generative AI content. Those formats broaden its use beyond a text filter, but the listed monthly text tiers should not be mistaken for a universal price covering every moderation service.

Pricing

Text plans include a 14-day free trial with full feature access and no credit card required. Plugins costs $5 a month, billed monthly, and provides unlimited submissions but only one simultaneous request, one domain or IP, no subdomains and one language. CMS plugins and email support make it the low-cost fit for a single modest site; its concurrency cap is restrictive for busier workloads.

Standard costs $15 a month, billed monthly. It raises the simultaneous-request limit to two, allows two subdomains, and adds full API access plus email, phone and URL filtering; it still covers one domain or IP and one language. This is the more appropriate tier for an application that needs API integration and those extra filters, but the concurrency limit remains.

Enterprise costs $50 a month, billed monthly, and allows four simultaneous requests, six domains or IPs, 12 subdomains and multiple languages. Regional endpoints, SSL encryption and advanced reporting make it better suited to a multi-domain operation than the cheaper tiers. It includes email support. Unlimited submissions on these plans do not remove their simultaneous-request caps.

WebPurify AIM costs nothing, billed per image, and includes AI categories, real-time results, API access and email support. Live Moderation costs $0.02, billed per photo, with turnkey criteria, results within five minutes, API access and email support. These per-item options separate automated image checks from a human-review service, rather than requiring a monthly text subscription.

Custom Dedicated Servers or Host it Yourself has custom pricing and includes unlimited simultaneous requests and submissions, unlimited domains or IPs, multiple languages, offensive intent detection and dedicated infrastructure or self-hosting. It is the route for customers who need those capabilities, but dedicated human teams require 3–4 weeks of lead time. Text custom plans include 24x7 email support and premium support with an SLA.

Platforms

WebPurify supports Android, iOS, web, API and self-hosted deployments. CMS plugins are available for WordPress, Drupal and Joomla, while API access suits web and mobile applications. The mix makes it adaptable to different implementation styles, though the platform choice does not change the text plans' concurrency limits.

Who it's for

WebPurify is a strong fit for sites and services that need configurable text filtering alongside a choice of image review methods, or that moderate several content formats. Smaller CMS-based sites can start with Plugins, while API users can move to Standard or Enterprise as their domain, language and concurrency needs grow. It is less suitable for a project that needs custom human moderation immediately, or one whose traffic regularly exceeds the text tier's simultaneous-request allowance.

Pros and cons

Pros: Multiple moderation routes for images, including AI, human and hybrid review, let teams choose between speed and human judgment.

Pros: Fifteen-language text filtering, custom block and allow lists, and several CMS plugins make the text service configurable for common publishing setups.

Pros: The 14-day text trial and 100-photo image trial provide ways to evaluate different services before committing.

Cons: Text concurrency is limited to one, two or four simultaneous requests on Plugins, Standard and Enterprise respectively, so unlimited submissions do not mean unlimited throughput.

Cons: Offensive intent detection requires a custom plan, and dedicated human teams need 3–4 weeks of advance training.

Alternatives

Choose CleanSpeak if a paid custom solution with cloud or self-hosting options and startup or nonprofit discounts better fits your deployment or budget needs.

Sightengine is worth considering if you want a freemium API and web service; its free plan allows 1 req/s but excludes video processing and live-stream support.

Google Cloud Vision API is an alternative for teams seeking a freemium API-based service, rather than WebPurify's mix of human moderation and text plugins.

Hive Moderation may suit developers looking for selected models on pay-as-you-go terms and access to 10+ models, with free credits after adding a payment method.

Moderation API is a paid alternative to consider if a monthly plan with a stated 10,000-message quota, video and audio moderation, and three team members aligns with your needs.

Amazon Rekognition Content Moderation offers a free tier with 60 video-analysis minutes per month for 12 months from account creation, a possible fit for teams evaluating video moderation on that allowance.

Besedo is another option for teams that want to evaluate moderation, automation and analytics through a 14-day trial with 10,000 pieces of moderated content each month and unlimited users.

Baidu AI Cloud Content Moderation is an alternative with shared resource packs.

Browse AI Content Moderation Software or Social Media Moderation Software for more options.

Verdict

Choose WebPurify if you need several moderation formats and want to select between automated, human and hybrid image review, with CMS plugins or API access for text. Its main trade-offs are the text tiers' concurrency caps and the lead time for dedicated teams; look elsewhere if either would disrupt your workload.