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SPECIFICTION
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1PointMail vs ActiveTrail

1PointMail

1pointinteractive.com

ActiveTrail

activetrail.com

Side by side

Figure1PointMailActiveTrail
Price from$49/mo$9/mo
Free plan——
Free trial—Yes
Open source——
WebYesYes
iOS—Yes
Android—Yes
API—Yes
Plans published107
Spec score · Email Marketing Software8.5 (#43)9.2 (#3)
Spec score · Email marketing tools7.9 (#98)9.1 (#11)
A/B testingYesYes
AutomationG2 describes scheduled sends, triggered mailings, and automated workflows as available capabilities.Visual automation workflows can react to customer behavior and triggers, with dynamic segmentation and onsite behavioral triggers.
Email automationYesYes
Email campaignsThe product supports campaign creation and delivery for email marketing.The service provides responsive email creation with professional templates, campaign sending and real-time performance reports.
FoundedLinkedIn lists 2012 as the company’s founding year.ActiveTrail says it began in 2004 as a RealCommerce group side project.
Free planThe maker does not list a free plan.No
HeadquartersLinkedIn lists the company headquarters as Boston, Massachusetts.Tel Aviv, Israel
IntegrationsA Capterra reviewer suggested adding integrations such as Eventbrite, indicating that this was a perceived gap for that reviewer.Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop.
Landing pagesG2 says users can create and deploy landing pages alongside email campaigns.ActiveTrail includes a landing-page builder with signup forms for lead capture.
Limit: Interface designG2’s summary notes that some reviewers would like a refreshed interface.A Capterra reviewer says the menus and overall interface look dated compared with newer tools.
Product1PointMail is listed as an email marketing platform for creating and managing campaigns.ActiveTrail is a cloud based marketing platform for email campaigns and automated customer journeys across email, SMS, WhatsApp and push notifications.
Rating on Capterra4.8 out of 5 from 47 reviews4.4 out of 5 from 28 reviews.
Rating on G24.5 out of 5 from 13 reviews4.4 out of 5 from 28 reviews.
SecurityThe service supports TLS, but email content may be transmitted unencrypted if the recipient does not support TLS.ActiveTrail states that its information security management system complies with ISO 27001.

Plans

1PointMail

  • 10,000 Emails Per Month$49 a month
  • 50,000 Emails Per Month$99 a month
  • 100,000 Emails Per Month$149 a month
  • 250,000 Emails Per Month$249 a month
  • 500,000 Emails Per Month$399 a month
  • 1,000 Emails Per MonthPrice not published
  • 150,000 Emails Per MonthPrice not published
  • 25,000 Emails Per MonthPrice not published
  • Enterprise +Priced on request
  • Enterprise +Priced on request

1PointMail pricing →

ActiveTrail

  • SMS package$0.11, paid once
  • Basic$9 a month
  • Plus$14 a month
  • Premium$351 a month
  • BasicPrice not published
  • PlusPrice not published
  • PremiumPrice not published

ActiveTrail pricing →

In their own words

1PointMail

1PointMail has no write-up on Specifiction yet; its figures are above.

Visit 1pointinteractive.com

ActiveTrail

ActiveTrail has no write-up on Specifiction yet; its figures are above.

Visit activetrail.com