99minds Referral vs GrowSurf
99minds Referral
99minds.io
GrowSurf
growsurf.comSide by side
| Figure | 99minds Referral | GrowSurf |
|---|---|---|
| Price from | $49/mo | $125/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 6 | 7 |
| Spec score · Referral Marketing Software | 9.2 (#2) | 8.5 (#8) |
| Headquarters | 750 Lexington Ave, New York, NY 10022, United States | Newark, DE, USA |
| Integrations | Listed integrations include Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud, Square, Shopify POS, Lightspeed, Heartland, Clover, Hike, Runit, ConnectPOS, Microsoft Dynamics 365 and others. | The integrations directory lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks. |
| Referral rewards | Referrers and new customers can receive loyalty points, store credit, percentage discounts or gift cards, with configurable amounts and triggers. | Referral programs can reward users with one-time rewards such as gift cards, credits, or cash, while affiliate programs support recurring commissions. |
| Security | 99minds maintains a Trust Center with information about security, privacy, compliance, and legal matters. | GrowSurf says it uses firewalls, IP allowlists, HTTPS with HSTS, and AES-256 encryption at rest for certain sensitive information. |
| Support | The pricing FAQ says the company can recommend professional consultants for large and complex implementations. | Referral Startup includes email support, Business includes realtime support, and Custom includes priority support. |
Plans
99minds Referral
- FreeFree
- Basic$49 a month
- Pro$99 a month
- Ultra$199 a month
- Premium$499 a month
- EnterprisePriced on request
GrowSurf
- Free (affiliate programs)Free
- Startup (yearly)$125 a month
- Startup (monthly)$179 a month
- Business (yearly)$314 a month
- Business (monthly)$449 a month
- Custom (affiliate programs)Priced on request
- Custom (referral programs)Priced on request
In their own words
99minds Referral
99minds Referral helps ecommerce and retail brands launch referral programs intended to drive organic sales. Customers can share unique referral links through social media, email, SMS and messaging apps, while the software tracks shares and conversions. Merchants can customize referral widgets and landing pages by changing colors, fonts and messaging, then promote programs through onsite widgets, email campaigns and SMS. Rewards can include loyalty points, store credit, percentage discounts and gift cards, with configurable amounts and trigger conditions. Workflows automate rewards when specified events occur. The referral page says the service works with Shopify and BigCommerce; the integrations directory also lists Square POS, Shopify POS, Lightspeed, Heartland Retail, Klaviyo and HubSpot. The web and API service is freemium. Its Free plan costs nothing and includes 50 transactions, one campaign and one integration, with a charge of $0.5 per additional transaction. Basic costs $49 a month, Pro $99 a month, Ultra $199 a month, and Premium $499 a month. Monthly transaction allowances apply before additional transaction rates are charged. 99minds was founded in 2019 and is headquartered at 750 Lexington Ave, New York, NY 10022, United States.
GrowSurf
GrowSurf provides referral and affiliate program software for marketing and product teams. Referral programs can issue one-time rewards such as gift cards, cash, or credits; affiliate programs support recurring commissions. The software creates referral links and can automate gift-card, cash, account-credit, and PayPal payouts. Teams can install it with a copy-and-paste code snippet, and GrowSurf says a referral program can be launched within a day. It lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks, alongside a REST API, webhooks, SDKs, API libraries, embeddable elements, and an MCP server. The free affiliate plan has no monthly subscription and charges a 3% success fee. Startup is $125 a month billed yearly or $179 a month billed monthly; both support up to 2,500 participants. Paid plans include a 14-day trial. Referral pricing depends on participant limits, and exceeding a tier can trigger an automatic prorated upgrade.