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SPECIFICTION
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AB Tasty vs ConvertFlow

AB Tasty

wingify.com

ConvertFlow

convertflow.com

Side by side

FigureAB TastyConvertFlow
Price from€1,250/mo$25/mo
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
macOSYes—
iOSYes—
AndroidYes—
APIYesYes
Self-hostedYes—
Plans published510
Spec score · Conversion Rate Optimization Software9.3 (#1)9.1 (#2)
DocumentationThe documentation site includes onboarding, implementation, integrations, SDK/API references, release notes, statistical calculators, troubleshooting and a user community.The knowledge base includes setup, campaigns, popups, landing pages, quizzes, targeting, reporting, troubleshooting, GDPR and integration tutorials, with 44 campaign articles and 19 landing-page articles listed.
IntegrationsThe Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided.Listed direct integrations include Mailchimp, HubSpot, Klaviyo, Shopify, WordPress, Segment, Google Analytics, Salesforce, Meta, Attentive, Customer.io and many others.
PersonalizationPersonalization features include segment building, campaign prioritization, recommendation APIs, real-time adaptive personalization, emotional segmentation and AI targeting.Two-way CRM integrations let campaigns target contact segments and use CRM fields as merge tags.
Rating on Capterra4.6 out of 5 from 11 reviews4.5 out of 5 from 30 reviews
Rating on G24.4 out of 5 from 418 reviews4.5 out of 5 from 56 reviews
Rating on TrustRadius8.6 out of 10 from 93 reviews and ratings9 out of 10 from 1 review
SecurityThe current platform page lists SOC 2, CCPA, HIPAA, PCI DSS, ISO 27001, GDPR, ISO 27701, ISO 27017, ISO 27018, ISO 45001 and ISO 14001 badges.ConvertFlow says account passwords are hashed and that it implements measures to protect customer and consumer data from loss, misuse and unauthorized access.
SupportGrowth includes basic support, Pro includes advanced support, and Enterprise includes 24x7 support.Paid plans include campaign-launch and split-testing assistance, while higher tiers add onboarding, private Slack, dedicated account management and optimization meetings.
What it doesAB Tasty is a SaaS platform for autonomous A/B and multivariate testing, reporting, segmentation and website personalization.ConvertFlow is an ecommerce funnel platform for creating, testing and personalizing popups, forms, quizzes, landing pages, product recommendations and related campaigns.

Plans

AB Tasty

  • Basic€15,000 a year
  • CustomPriced on request
  • EnterprisePriced on request
  • GrowthPriced on request
  • ProPriced on request

AB Tasty pricing →

ConvertFlow

  • FreeFree
  • Personal$29 a month
  • Prime$99 a month
  • Pro$299 a month
  • Personal$300 a year
  • Prime$996 a year
  • Custom$999 a month
  • Plus$999 a month
  • Pro$3,000 a year
  • Plus$9,996 a year

ConvertFlow pricing →

In their own words

AB Tasty

AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.

Visit wingify.com

ConvertFlow

ConvertFlow is a funnel platform for creating quizzes, forms, popups, landing pages, surveys, product recommendations, upsells, cross-sells, and embedded calls to action. Campaigns can target visitors based on quiz answers, cart activity, visit history, custom fields, and CRM contact segments. Remix AI can generate and optimize funnels using knowledge from more than 200,000 experiments. Teams can publish landing pages to Shopify or host them on a custom domain with HTTPS. Testing options include A/B, multivariate, and round-robin split tests, as well as AI-generated tests and scheduled experiments. Integrations span marketing, ecommerce, CRM, analytics, and automation tools, with Zapier, Segment, custom webhooks, and a JavaScript API also available. ConvertFlow offers web and API access. Its free plan includes five funnel campaigns, but integrations require a paid plan. Personal includes up to 10,000 monthly funnel views and 10 campaigns; the listed paid starting price is $25/mo billed annually. Higher plans add capacity and features such as CRM and SMS integrations, split testing, and account support.

Visit convertflow.com