AB Tasty vs Croct
AB Tasty
wingify.comCroct
croct.comSide by side
| Figure | AB Tasty | Croct |
|---|---|---|
| Price from | €1,250/mo | $100/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 5 | 3 |
| Spec score · Conversion Rate Optimization Software | 9.3 (#1) | 8.2 (#12) |
| Experimentation | The platform provides A/B/n, multivariate, split-URL and server-side experiments, real-time results, unlimited variations, multiple goals, traffic allocation and SPA support. | Experimentation features include Bayesian A/B testing, feature flags, unsampled analytics, server-side testing, single-page application support, cross-device experiments, scheduling, and bot filtering. |
| Integrations | The Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided. | Listed integrations include Storyblok, Strapi, Sanity, Shopify, Magento, Salesforce Commerce Cloud, VTEX, HubSpot, Amplitude, Mixpanel, Google Analytics, and Google Tag Manager. |
| Personalization | Personalization features include segment building, campaign prioritization, recommendation APIs, real-time adaptive personalization, emotional segmentation and AI targeting. | Croct supports real-time audiences, content placeholders, journey personalization, contextual variables, and personalization analytics. |
| Support | Growth includes basic support, Pro includes advanced support, and Enterprise includes 24x7 support. | The Scale plan includes premium support, and the pricing page links to a contact-support option. |
Plans
AB Tasty
- Basic€15,000 a year
- CustomPriced on request
- EnterprisePriced on request
- GrowthPriced on request
- ProPriced on request
In their own words
AB Tasty
AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.