AB Tasty vs Featureflip
AB Tasty
wingify.com
Featureflip
featureflip.ioSide by side
| Figure | AB Tasty | Featureflip |
|---|---|---|
| Price from | €1,250/mo | $49/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | Yes |
| Plans published | 5 | 6 |
| Spec score · A/B Testing Tools | 9.3 (#2) | 8.3 (#16) |
| Integrations | The Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided. | Featureflip offers an MCP server for agents including Claude Code, Cursor, Copilot, and Cline, plus a Terraform provider and GitHub Action. |
| Support | Growth includes basic support, Pro includes advanced support, and Enterprise includes 24x7 support. | The Free plan includes community support, Team and Pro include email support, and Business includes priority support. |
| What it does | AB Tasty is a SaaS platform for autonomous A/B and multivariate testing, reporting, segmentation and website personalization. | Featureflip provides feature flags for controlling functionality in a running application without deploying new code. |
Plans
AB Tasty
- Basic€15,000 a year
- CustomPriced on request
- EnterprisePriced on request
- GrowthPriced on request
- ProPriced on request
Featureflip
- SoloFree
- Pro$99 a month
- Business$249 a month
- FreeFree
- Team$49 a month
- EnterprisePriced on request
In their own words
AB Tasty
AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.
Featureflip
Featureflip provides feature flags for changing functionality in a running application without deploying new code. It supports percentage rollouts, targeting rules, kill switches, A/B tests, and isolated environments. When a flag is no longer needed, its GitHub Action can open a reviewable pull request to remove the code path across thirteen languages and archive the flag after merge. Teams can manage flags through a REST Management API or evaluate them through the Evaluation API; thirteen SDKs and OpenFeature providers are listed. Server SDKs evaluate locally from in-memory configuration and keep using the last configuration if the service is unreachable. Featureflip also offers an MCP server for Claude Code, Cursor, Copilot, and Cline, plus a Terraform provider. Its service and PostgreSQL database run on Hetzner Cloud in the European Union. The Free plan is free and is limited to one project, 10 flags per project, two environments, and up to three team members. Team is $49 a month; Pro is $99 a month; Business is $249 a month. Enterprise pricing is negotiated directly.