AB Tasty vs Frankie AI

AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.

Frankie AI personalizes ecommerce recommendations by suggesting products to shoppers in real time across the buying journey. Merchants can show personalized collections, alternatives, popular items, cross-sells, and recently viewed products. Frankie Inline can display related products from collection pages without requiring shoppers to open a product page. The product describes customer experiences across web, mobile, email, and physical retail. It offers headless commerce APIs for custom shopping experiences, including mobile apps, and a Klaviyo integration for personalized email recommendations and trending product content. Merchants install its personalization app through the Shopify App Store. Listed prices include a success-based plan at $10 a month plus 1.5% of sales originating from Frankie, Merchant at $29 a month, Enterprise at $129 a month, and Unlimited at $299 a month. The Professional plan is listed at free; Insider is also free for Shopify staff, partners, and development stores. A 15-day free trial starts when the merchant goes live, and the pricing page lists a 30-day money-back guarantee. Frankie uses store revenue from the preceding 30 days to set the plan for the next billing cycle.