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SPECIFICTION
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AB Tasty vs Frosmo

AB Tasty

wingify.com

Frosmo

frosmo.com

Side by side

FigureAB TastyFrosmo
Price from€1,250/mo—
Free plan——
Free trialYes—
Open source——
WebYesYes
macOSYes—
iOSYes—
AndroidYes—
APIYesYes
Self-hostedYes—
Plans published50
Spec score · Conversion Rate Optimization Software9.3 (#1)7.5 (#28)
Spec score · Website Personalization Software9.3 (#1)7.4 (#23)
IntegrationsThe Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided.The platform can integrate through APIs with back-end systems, analytics tools, marketing automation systems, data management platforms, databases, and product feeds.
PersonalizationPersonalization features include segment building, campaign prioritization, recommendation APIs, real-time adaptive personalization, emotional segmentation and AI targeting.The platform uses visitor affinities and segments to target personalized website modifications and recommendations.
SecurityThe current platform page lists SOC 2, CCPA, HIPAA, PCI DSS, ISO 27001, GDPR, ISO 27701, ISO 27017, ISO 27018, ISO 45001 and ISO 14001 badges.Frosmo’s data processing annex says it maintains technical and organizational security measures and restricts certain transfers of personal data outside the EU/EEA without customer consent.
SupportGrowth includes basic support, Pro includes advanced support, and Enterprise includes 24x7 support.Frosmo Customer Success is available 8am–4pm CET on Finnish business days; support covers installation, operation, usage, and suspected platform errors.
What it doesAB Tasty is a SaaS platform for autonomous A/B and multivariate testing, reporting, segmentation and website personalization.Frosmo describes its platform as an AI-driven personalization and recommendation engine for websites.

Plans

AB Tasty

  • Basic€15,000 a year
  • CustomPriced on request
  • EnterprisePriced on request
  • GrowthPriced on request
  • ProPriced on request

AB Tasty pricing →

Frosmo

No plans published.

Frosmo pricing →

In their own words

AB Tasty

AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.

Visit wingify.com

Frosmo

Frosmo has no write-up on Specifiction yet; its figures are above.

Visit frosmo.com