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SPECIFICTION
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AB Tasty vs trbo Personalize

AB Tasty

wingify.com

trbo Personalize

trbo.com

Side by side

FigureAB Tastytrbo Personalize
Price from€1,250/mo—
Free plan——
Free trialYes—
Open source——
WebYesYes
macOSYes—
iOSYes—
AndroidYes—
APIYes—
Self-hostedYes—
Plans published50
Spec score · Conversion Rate Optimization Software9.3 (#1)6.7 (#36)
IntegrationsThe Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided.trbo says its tool plugs into existing applications and uses external data; its partner directory includes integrations and partners across its tech stack.
PersonalizationPersonalization features include segment building, campaign prioritization, recommendation APIs, real-time adaptive personalization, emotional segmentation and AI targeting.It uses AI-driven personalization based on individual preferences and real-time behavior.
SupportGrowth includes basic support, Pro includes advanced support, and Enterprise includes 24x7 support.The product page quotes a Telekom customer saying trbo support is competent and responds quickly.

Plans

AB Tasty

  • Basic€15,000 a year
  • CustomPriced on request
  • EnterprisePriced on request
  • GrowthPriced on request
  • ProPriced on request

AB Tasty pricing →

trbo Personalize

No plans published.

trbo Personalize pricing →

In their own words

AB Tasty

AB Tasty offers experimentation, personalization, feature management, mobile app testing, and analytics for web and mobile. Web Experimentation & Rollout includes A/B/n, split URL, and multivariate tests; other listed test types include multi-page, cross-domain, and device-specific testing. Growth has visual and code editors, unlimited experiments, variations, and metrics, along with multi-arm bandit and rollout campaigns. Growth includes one workspace and one domain with basic support. Pro includes three workspaces and domains, advanced support, and pull-based integrations. Enterprise includes five workspaces and domains, 24x7 support, single sign-on, API access, self hosting, and an approval workflow. SDK documentation covers web, mobile, and server environments, with options including JavaScript, React, Angular, iOS, Android, React Native, Flutter, Java, .NET, PHP, Python, and Go. A 30-day free trial is available with no credit card required. Pricing is on request. AB Tasty and VWO united under the Wingify brand in 2026 and continue to support both platforms.

Visit wingify.com

trbo Personalize

trbo Personalize has no write-up on Specifiction yet; its figures are above.

Visit trbo.com