Abmatic AI vs Harpoon
Abmatic AI
abmatic.aiHarpoon
harpoon.digitalSide by side
| Figure | Abmatic AI | Harpoon |
|---|---|---|
| Price from | $250/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 6 | 1 |
| Spec score · Account-Based Marketing Software | 9.1 (#1) | 7.5 (#16) |
| Integrations | Abmatic AI advertises 20+ native integrations including Salesforce, HubSpot, Gmail, Slack, Google Calendar, Zoom, LinkedIn, OpenAI Ads and Google Analytics 4. | The maker lists Apollo.io, Clearbit, Driva, HubSpot, RD Station, Salesforce, Pipedrive, Zoho, Microsoft Dynamics, LinkedIn, and LinkedIn Ads; several other listed connections are marked coming soon. |
| Intent data | Abmatic AI says its agent continuously scans more than 480 intent signals and enriches accounts with firmographic data. | Harpoon monitors purchase intent signals in real time and can use automated scoring and alerts to help engage target accounts. |
| Support | Support is available by email and form without an account, with an initial response target of under 48 hours. | The site offers contact with a B2B ABM specialist and a personalized demo environment for a prospect’s use case. |
Plans
Abmatic AI
- FreemiumFree
- FreemiumFree
- Advanced$3,000 a month
- Advanced$3,000 a year
- Premium$4,000 a month
- Premium$4,000 a year
In their own words
Abmatic AI
Abmatic AI is an agentic go-to-market platform for B2B marketing and revenue teams managing inbound and outbound programs. It brings account personalization, advertising, intent signals, and revenue attribution together. A visual no-code editor supports account-specific experiences and continuous A/B testing. Advertising spans display, LinkedIn, Meta, and OpenAI, with an AI bidder for dynamic bids and ChatGPT ad placements. The platform scans more than 480 intent signals, enriches firmographic data, and can build target groups. It offers multi-touch attribution, custom dashboards, revenue reporting, and 12 campaign types. More than 20 native integrations are listed, and API or webhooks can connect other services. The free plan is free and includes company reveals, one personalization campaign, basic intent signals, and community support. Advanced is $3,000 a month billed annually; Premium is $4,000 a month billed annually. A 14-day trial is available. Platforms listed are API and web.
Harpoon
Harpoon is a web-based B2B Account-Based Marketing platform for identifying, prioritizing, and engaging target accounts. Its database lists more than 75 million companies and over 100 million mapped decision makers. Search can use domain, more than 20 company filters, and more than 15 persona filters; scoring combines ideal-customer-profile fit, engagement, and purchase-intent signals. Harpoon supports account journey orchestration, personalized cadences, automated actions, tracking, real-time intent monitoring, and alerts. Campaign channels include email, LinkedIn, calls, and LinkedIn Ads, with account personalization, buying-group support, and engagement reporting. Native integrations listed are HubSpot, Salesforce, RD Station, Pipedrive, Zoho, Microsoft Dynamics, Apollo.io, and Clearbit. Constant Contact, Gmail, Outlook, Make, and Zapier are marked coming soon. The service stores data on AWS servers in the United States, uses restricted encrypted access, and follows Brazilian LGPD and ANPD guidance. Pricing varies by plan and users; subscriptions are annual, paid in 12 monthly installments, with a personalized proposal.