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SPECIFICTION
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ActiveProspect vs eTrigue

ActiveProspect

activeprospect.com

eTrigue

etrigue.com

Side by side

FigureActiveProspecteTrigue
Price from$10/mo—
Free planYes—
Free trial——
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYes—
Plans published51
Spec score · Lead Generation Software9.4 (#1)7.4 (#41)
HeadquartersAustin, Texas, United StatesSan Jose, California, United States
IntegrationsActiveProspect offers over 500 integrations and add-ons.The DemandCenter page says the platform connects directly to each partner CRM; it does not name specific CRM products there.
PrivacyActiveProspect says it does not sell customer web-form or personal data and processes it only for contracted purposes.The GDPR page says eTrigue supports customers using DemandCenter with GDPR compliance in mind and provides multilingual opt out capability.
SupportThe product pages describe community, email and managed support tiers, with stated response targets varying by plan.The eTrigue Support Center provides getting started materials, training videos and a support ticket submission option.

Plans

ActiveProspect

  • FreeFree
  • LeadConduit usage$0.15, paid once
  • Self-Service$10 a month
  • Professional$1,000 a month
  • Enterprise$5,000 a month

ActiveProspect pricing →

eTrigue

  • eTrigue Partner Marketing ProgramPrice not published

eTrigue pricing →

In their own words

ActiveProspect

ActiveProspect helps businesses capture, qualify, route, and report on leads. Its LeadConduit service provides real-time control over lead intake, enrichment, filtering, and delivery. TrustedForm records consumer consent for regulatory needs such as the TCPA, while SuppressionList checks incoming leads against internal or external lists. The platform validates and routes leads between lead sources and revenue systems. Sources can connect through HTTP POST, webhooks, CSV, or API, including webforms, Facebook, and Instagram. ActiveProspect lists over 500 integrations and add-ons; LeadsBridge synchronizes lead data and audiences with Facebook, LinkedIn, and Google and supports online-to-offline tracking. The company states that its SaaS solutions have SOC 2 Type II compliance, encrypt data in transit and at rest, and require at least TLS 1.2 for API endpoints. It offers a Free plan, Self-Service at $10 a month, Professional at $1,000 a month, and Enterprise at $5,000 a month. Contracted service requires an annual contract and a $24K+ spend commitment.

Visit activeprospect.com

eTrigue

eTrigue has no write-up on Specifiction yet; its figures are above.

Visit etrigue.com