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SPECIFICTION
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ActiveProspect vs Landingi

ActiveProspect

activeprospect.com

Landingi

landingi.com

Side by side

FigureActiveProspectLandingi
Price from$10/mo$24/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published54
Spec score · Lead Generation Software9.4 (#1)8.7 (#9)
Company legal nameCrunchbase identifies the legal entity as ActiveProspect, Inc., founded by Steve Rafferty.The Polish terms identify the provider as Landingi Sp. z o.o., registered in Gliwice, Poland.
FoundedThe company and BBB records identify 2004 as the business start year.2011
HeadquartersAustin, Texas, United StatesGliwice, Poland
IntegrationsActiveProspect offers over 500 integrations and add-ons.The integrations catalog includes CRM, email marketing, analytics and tracking, ecommerce, callback and chat, and other tools, with examples such as Brevo, FullStory, and Microsoft Clarity.
LicenceThe terms state that the services are proprietary licensed software, not sold, while third-party open-source components retain their own rights.Terms assign platform intellectual-property rights to Landingi and prohibit copying, redistribution, modification or derivative works without permission, indicating proprietary closed-source software.
Rating on Capterra0.0 out of 5 from 0 reviews4.8 out of 5 from 206 reviews
Rating on G24.6 out of 5 from 70 reviews4.5 out of 5 from 387 reviews
Rating on GetApp4.0 out of 5 from 1 review4.8 out of 5 from 206 reviews
Security controlsThe company describes isolated networks, web application firewalls, intrusion detection, patching, penetration tests and automated vulnerability testing.Official infrastructure materials describe AWS hosting, AES-256 encryption at rest, TLS in transit, penetration testing, 2FA, permissions and audit logs.
SupportThe product pages describe community, email and managed support tiers, with stated response targets varying by plan.The pricing comparison lists a knowledge base, AI chat support, and email support, with a dedicated account manager listed for Enterprise.
What it doesActiveProspect provides consent-based marketing software for lead certification, validation, routing, enhancement and vendor management.Landingi is a cloud platform for generating, designing, publishing, testing, managing and scaling marketing landing pages.

Plans

ActiveProspect

  • FreeFree
  • LeadConduit usage$0.15, paid once
  • Self-Service$10 a month
  • Professional$1,000 a month
  • Enterprise$5,000 a month

ActiveProspect pricing →

Landingi

  • Build$24 a month
  • Optimize$119 a month
  • Scale$229 a month
  • Enterprise$1,199 a month

Landingi pricing →

In their own words

ActiveProspect

ActiveProspect helps businesses capture, qualify, route, and report on leads. Its LeadConduit service provides real-time control over lead intake, enrichment, filtering, and delivery. TrustedForm records consumer consent for regulatory needs such as the TCPA, while SuppressionList checks incoming leads against internal or external lists. The platform validates and routes leads between lead sources and revenue systems. Sources can connect through HTTP POST, webhooks, CSV, or API, including webforms, Facebook, and Instagram. ActiveProspect lists over 500 integrations and add-ons; LeadsBridge synchronizes lead data and audiences with Facebook, LinkedIn, and Google and supports online-to-offline tracking. The company states that its SaaS solutions have SOC 2 Type II compliance, encrypt data in transit and at rest, and require at least TLS 1.2 for API endpoints. It offers a Free plan, Self-Service at $10 a month, Professional at $1,000 a month, and Enterprise at $5,000 a month. Contracted service requires an annual contract and a $24K+ spend commitment.

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Landingi

Landingi has no write-up on Specifiction yet; its figures are above.

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