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SPECIFICTION
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ActiveProspect vs Leady

ActiveProspect

activeprospect.com

Leady

leady.com

Side by side

FigureActiveProspectLeady
Price from$10/mo$39/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published54
Spec score · Lead Generation Software9.4 (#1)7.9 (#25)
HeadquartersAustin, Texas, United StatesNew York, New York, United States
IntegrationsActiveProspect offers over 500 integrations and add-ons.The pricing page lists API, CRM, Mailchimp, form listener, Pipedrive, Zapier/Make, and application integration.
PrivacyActiveProspect says it does not sell customer web-form or personal data and processes it only for contracted purposes.Leady says the app primarily identifies businesses and does not assign visits to specific individuals or sole traders.
SupportThe product pages describe community, email and managed support tiers, with stated response targets varying by plan.Leady lists [email protected] as a support contact.

Plans

ActiveProspect

  • FreeFree
  • LeadConduit usage$0.15, paid once
  • Self-Service$10 a month
  • Professional$1,000 a month
  • Enterprise$5,000 a month

ActiveProspect pricing →

Leady

  • 300 unique visitors per month$39 a month
  • 1500 unique visitors per month$69 a month
  • 3000 unique visitors per month$149 a month
  • 15 000 unique visitors per monthPriced on request

Leady pricing →

In their own words

ActiveProspect

ActiveProspect helps businesses capture, qualify, route, and report on leads. Its LeadConduit service provides real-time control over lead intake, enrichment, filtering, and delivery. TrustedForm records consumer consent for regulatory needs such as the TCPA, while SuppressionList checks incoming leads against internal or external lists. The platform validates and routes leads between lead sources and revenue systems. Sources can connect through HTTP POST, webhooks, CSV, or API, including webforms, Facebook, and Instagram. ActiveProspect lists over 500 integrations and add-ons; LeadsBridge synchronizes lead data and audiences with Facebook, LinkedIn, and Google and supports online-to-offline tracking. The company states that its SaaS solutions have SOC 2 Type II compliance, encrypt data in transit and at rest, and require at least TLS 1.2 for API endpoints. It offers a Free plan, Self-Service at $10 a month, Professional at $1,000 a month, and Enterprise at $5,000 a month. Contracted service requires an annual contract and a $24K+ spend commitment.

Visit activeprospect.com

Leady

Leady has no write-up on Specifiction yet; its figures are above.

Visit leady.com