ActiveProspect vs OptiMonk
ActiveProspect
activeprospect.com
OptiMonk
optimonk.comSide by side
| Figure | ActiveProspect | OptiMonk |
|---|---|---|
| Price from | $10/mo | $19/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 5 | 5 |
| Spec score · Lead Generation Software | 9.4 (#1) | 8.2 (#17) |
| Founded | The company and BBB records identify 2004 as the business start year. | 2014 |
| Headquarters | Austin, Texas, United States | Debrecen, Hungary |
| Integrations | ActiveProspect offers over 500 integrations and add-ons. | The integrations page lists Shopify, Klaviyo, Mailchimp, ActiveCampaign, Google Analytics, Zapier, and webhooks among its connections. |
| Privacy | ActiveProspect says it does not sell customer web-form or personal data and processes it only for contracted purposes. | The privacy policy identifies OptiMonk International Zrt. as the data controller and says its employees agree to protect personal data obtained through their work in confidentiality agreements. |
| Support | The product pages describe community, email and managed support tiers, with stated response targets varying by plan. | All plans include live chat support, which the pricing page says usually answers within three minutes and is available in several languages. |
Plans
ActiveProspect
- FreeFree
- LeadConduit usage$0.15, paid once
- Self-Service$10 a month
- Professional$1,000 a month
- Enterprise$5,000 a month
OptiMonk
- FreeFree
- Essential$19 a month
- Growth$69 a month
- Premium$179 a month
- MasterPriced on request
In their own words
ActiveProspect
ActiveProspect helps businesses capture, qualify, route, and report on leads. Its LeadConduit service provides real-time control over lead intake, enrichment, filtering, and delivery. TrustedForm records consumer consent for regulatory needs such as the TCPA, while SuppressionList checks incoming leads against internal or external lists. The platform validates and routes leads between lead sources and revenue systems. Sources can connect through HTTP POST, webhooks, CSV, or API, including webforms, Facebook, and Instagram. ActiveProspect lists over 500 integrations and add-ons; LeadsBridge synchronizes lead data and audiences with Facebook, LinkedIn, and Google and supports online-to-offline tracking. The company states that its SaaS solutions have SOC 2 Type II compliance, encrypt data in transit and at rest, and require at least TLS 1.2 for API endpoints. It offers a Free plan, Self-Service at $10 a month, Professional at $1,000 a month, and Enterprise at $5,000 a month. Contracted service requires an annual contract and a $24K+ spend commitment.
OptiMonk
OptiMonk is an AI-driven popup builder for ecommerce businesses, available on the web and through an API. Its AI agent can design, write and publish campaigns from a description, run A/B tests, learn from visitors and offer to roll out a winning version. Campaign formats include popups, embedded content, sticky bars, surveys, gamification and multi-step flows. Targeting can use country, cookies, traffic source, cart contents and browsing behavior. Reporting tracks conversions and campaign-associated revenue, average order value and orders. Listed integrations include Shopify, Klaviyo, Mailchimp, ActiveCampaign, Google Analytics, Zapier and webhooks. All plans include MCP connections for building, editing and publishing popups from Claude, ChatGPT or Cursor, as well as live chat support. The free plan does not expire, requires no credit card and includes 10,000 pageviews per month, 1,000 AI credits per month and one domain. Paid plans start at $19 a month, billed yearly at $228. Pageviews count whenever a site page loads, even if no campaign appears, and campaigns pause at the plan limit. OptiMonk began in Europe in 2014 and is headquartered in Debrecen, Hungary.