ActiveTrail vs Artmail
ActiveTrail
activetrail.com
Artmail
artmail.ioSide by side
| Figure | ActiveTrail | Artmail |
|---|---|---|
| Price from | $9/mo | $9/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 7 |
| Spec score · Email Marketing Software | 9.2 (#3) | 9.1 (#4) |
| Spec score · Email marketing tools | 9.1 (#12) | 8.9 (#20) |
| A/B testing | Yes | Yes |
| Analytics | Reports show opens, clicks, click-to-open rates, bounces, complaints, unsubscribes and geographic or device breakdowns, with export options. | Dashboards track opens, clicks, bounces and unsubscribes, while the home page describes revenue attribution. |
| API authentication | API access uses customer-created tokens that can be separately revoked, restricted by IP address and given expiration dates. | API requests use Bearer API keys and JSON over standard GET, POST, PATCH and DELETE methods. |
| Automation | Visual automation workflows can react to customer behavior and triggers, with dynamic segmentation and onsite behavioral triggers. | Automations can react to user actions, timing and custom conditions, including welcome, abandoned-cart, post-purchase and re-engagement flows. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Headquarters | Tel Aviv, Israel | The terms give Artnode SARL's registered office as Boulevard Mohammed VI N297, Ifrane 53000, Morocco. |
| Landing pages | ActiveTrail includes a landing-page builder with signup forms for lead capture. | Yes |
| Rating on G2 | 4.4 out of 5 from 28 reviews. | 0.0 out of 5 from 0 reviews |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | Audience management supports tags, custom fields and dynamic segments. |
| What it does | ActiveTrail is a multichannel marketing-automation platform for email, SMS, WhatsApp, push notifications, segmentation and customer journeys. | Artmail combines email campaigns, automations, contact management, analytics, AI-assisted creation and transactional sending in one platform. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
Artmail
- FreeFree
- Starter$9 a month
- Growth$20 a month
- Pro$59 a month
- Scale$129 a month
- Builder$29 a month
- FreeFree
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.