ActiveTrail vs BayEngage
ActiveTrail
activetrail.com
BayEngage
targetbay.comSide by side
| Figure | ActiveTrail | BayEngage |
|---|---|---|
| Price from | $9/mo | Free |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 6 |
| Spec score · Email Marketing Software | 9.2 (#3) | 8.2 (#70) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.7 (#118) |
| A/B testing | Yes | Yes |
| Audience | ActiveTrail says it serves businesses of different sizes, from startups to large companies, and has branches in the USA, Israel, Germany, France and Latin America. | TargetBay describes its all-in-one solution as being for ecommerce stores. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | The maker lists Shopify, WooCommerce, BigCommerce, Adobe Commerce (Magento), and Canva among its app and integration ecosystem. |
| Product | ActiveTrail is a cloud based marketing platform for email campaigns and automated customer journeys across email, SMS, WhatsApp and push notifications. | BayEngage is an all-in-one email and SMS marketing software for turning leads into customers. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | The segment builder combines multiple rules and filters, and segments can update in real time. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | Monthly pricing includes email support, knowledge-base access, and deliverability monitoring; Full Migration adds 24/7/365 priority support and a dedicated success manager. |
| Trial | The pricing FAQ says the demo account is free for 30 days and requires no credit card. | The pricing FAQ offers a free 14-day trial. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
BayEngage
- FreeFree
- PremiumPrice not published
- Forever free planFree
- Custom planPriced on request
- Full MigrationPrice not published
- MonthlyPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.