ActiveTrail vs BIP
ActiveTrail
activetrail.com
BIP
bip.marketingSide by side
| Figure | ActiveTrail | BIP |
|---|---|---|
| Price from | $9/mo | $1.95/mo |
| Free plan | — | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 8 |
| Spec score · Email Marketing Software | 9.2 (#3) | 8.5 (#44) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.9 (#102) |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Headquarters | Tel Aviv, Israel | 7345 W Sand Lake Rd, Ste 210, Office 3572, Orlando, FL 32819, United States |
| Product | ActiveTrail is a cloud based marketing platform for email campaigns and automated customer journeys across email, SMS, WhatsApp and push notifications. | BIP is an email and WhatsApp campaign platform that charges per message sent rather than per contact stored. |
| Security | ActiveTrail states that its information security management system complies with ISO 27001. | BIP says it uses encryption in transit, access controls, account isolation, and logging to protect data. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | BIP offers segmentation across 11 criteria, including geo-radius, city, region, and country filters. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | The company says product builders answer support requests, and lists [email protected] as its contact email. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
BIP
- FreeFree
- Growth$1.95 a month
- Scale$2.20 a month
- Volume$2.15 a month
- High volume$2.10 a month
- Enterprise send$2.05 a month
- Pay per send$1.95 a month
- CustomPriced on request
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.