ActiveTrail vs Campaigner
ActiveTrail
activetrail.comCampaigner
campaigner.comSide by side
| Figure | ActiveTrail | Campaigner |
|---|---|---|
| Price from | $9/mo | $14/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 7 | 3 |
| Spec score · Email Marketing Software | 9.2 (#3) | 8.0 (#93) |
| Spec score · Email marketing tools | 9.1 (#11) | 7.2 (#165) |
| Automation | Visual automation workflows can react to customer behavior and triggers, with dynamic segmentation and onsite behavioral triggers. | The Advanced plan includes straight-line and multi-path automation workflows. |
| Email campaigns | The service provides responsive email creation with professional templates, campaign sending and real-time performance reports. | Essentials includes one-time and recurring campaigns, autoresponders, A/B testing, and standard reporting. |
| Mobile app | ActiveTrail describes a mobile reporting app for iOS and Android that requires an active account. | The review says Campaigner has no dedicated mobile app. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | Advanced includes dynamic segmentation, personalization, and conditional triggers. |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | Support is available by email and live chat on all plans, with phone support during operational hours. |
| Trial | The pricing FAQ says the demo account is free for 30 days and requires no credit card. | Campaigner offers a 30-day free trial, and the review says signup requires a credit card. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.
Campaigner
Campaigner has no write-up on Specifiction yet; its figures are above.