ActiveTrail vs Envoke
ActiveTrail
activetrail.comEnvoke
envoke.comSide by side
| Figure | ActiveTrail | Envoke |
|---|---|---|
| Price from | $9/mo | $29/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 3 |
| Spec score · Email Marketing Software | 9.2 (#3) | 8.6 (#35) |
| Spec score · Email marketing tools | 9.1 (#11) | 8.4 (#60) |
| A/B testing | Yes | Yes |
| Audience | ActiveTrail says it serves businesses of different sizes, from startups to large companies, and has branches in the USA, Israel, Germany, France and Latin America. | The company describes its customers as communicators at universities, municipalities, associations, and healthcare organizations. |
| Email automation | Yes | Yes |
| Founded | ActiveTrail says it began in 2004 as a RealCommerce group side project. | 2007 |
| Free plan | No | No |
| Headquarters | Tel Aviv, Israel | Toronto, Ontario, Canada |
| Integrations | Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop. | Envoke lists Zapier, nightly secure list-file syncing, REST APIs for contact updates and transactional email, Google Analytics, and embeddable forms for WordPress, Wix, and Weebly. |
| Landing pages | ActiveTrail includes a landing-page builder with signup forms for lead capture. | Yes |
| Product | ActiveTrail is a cloud based marketing platform for email campaigns and automated customer journeys across email, SMS, WhatsApp and push notifications. | Envoke is an email platform for communications teams to send mandatory notifications, internal newsletters, and opt-in subscriber emails. |
| Segmentation | Dynamic groups can update automatically from contact filters and behavior across email, SMS, WhatsApp, push and Smart Pixel activity. | Yes |
| Support | Basic includes chat and email support; Premium adds priority support and a dedicated account manager. | Paid plans include human chat, phone, and email support, Zoom calls, one-to-one onboarding, help documents, and videos. |
| Trial | The pricing FAQ says the demo account is free for 30 days and requires no credit card. | The 30-day trial includes all features, support, account setup and training, and requires no credit card. |
Plans
ActiveTrail
- SMS package$0.11, paid once
- Basic$9 a month
- Plus$14 a month
- Premium$351 a month
- BasicPrice not published
- PlusPrice not published
- PremiumPrice not published
In their own words
ActiveTrail
ActiveTrail has no write-up on Specifiction yet; its figures are above.