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SPECIFICTION
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ActiveTrail vs Kizen

ActiveTrail

activetrail.com

Kizen

kizen.com

Side by side

FigureActiveTrailKizen
Price from$9/mo$10/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published75
Spec score · Marketing Automation Software8.9 (#11)8.6 (#21)
Company legal nameCrunchbase identifies the legal entity as ActiveTrail Ltd.Kizen's privacy policy identifies the operating company as Kizen Technologies Inc.
Email automationYesYes
IntegrationsOfficial integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop.Kizen advertises connections to more than 1,000 tools through Zapier, webhooks and native connectors.
Mobile appActiveTrail describes a mobile reporting app for iOS and Android that requires an active account.Kizen Voice Assistant records conversations, transcribes them and syncs the resulting data to Kizen CRM records.
Rating on Apple App Store4.0 out of 5 from 4 ratings.5.0 out of 5 from 3 ratings
Rating on Capterra4.4 out of 5 from 28 reviews.5.0 out of 5 from 1 review
Rating on G24.4 out of 5 from 28 reviews.4.4 out of 5 from 35 reviews
Rating on Trustpilot4.7 out of 5 from 41 reviews.3.3 out of 5 from 1 review
Self-hostingActiveTrail is presented as a web-based online service; the reviewed maker pages do not offer a self-hosted edition.Kizen's app-builder page mentions private or multi-tenant deployments but does not describe customer-managed self-hosting.
SupportBasic includes chat and email support; Premium adds priority support and a dedicated account manager.Kizen's support center offers a knowledge base, community forums, and support ticket submission.
WebhooksWebhook events cover contact changes, group membership, unsubscribes, contact updates and automation steps.The API reference recommends webhooks for near-real-time event handling and APIs for on-demand or batch operations.
What it doesActiveTrail is a multichannel marketing-automation platform for email, SMS, WhatsApp, push notifications, segmentation and customer journeys.Kizen describes itself as an agentic orchestration system that embeds AI into enterprise workflows, especially for regulated industries.

Plans

ActiveTrail

  • SMS package$0.11, paid once
  • Basic$9 a month
  • Plus$14 a month
  • Premium$351 a month
  • BasicPrice not published
  • PlusPrice not published
  • PremiumPrice not published

ActiveTrail pricing →

Kizen

  • Agent CRM$100 a month
  • Essentials$10 a month
  • Professional$25 a month
  • Enterprise$800 a month
  • Unlimited$5,000 a month

Kizen pricing →

In their own words

ActiveTrail

ActiveTrail has no write-up on Specifiction yet; its figures are above.

Visit activetrail.com

Kizen

Kizen has no write-up on Specifiction yet; its figures are above.

Visit kizen.com